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~person:"Borden, Neil H."
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Borden, Neil H.
Gale, Christopher
2
Jeannet, Jean-Pierre
2
Marshall, Martin V.
2
Beach, E. F.
1
Borden, Neil Hopper
1
Gragg, Mabel Taylor
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Hovde, Howard T.
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INTERNATIONAL MARKETING CONGRESS <1970, KANSAS CITY>
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Journal of marketing
2
Series / American Marketing Association
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A Century of Marketing
1
Business Research Studies
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Collected economic papers ; [Vol. 1]
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1
Publication of the Graduate School of Business Administration, Vol 25
1
RAE - Revista de Administração de Empresas
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Science in marketing
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The Canadian journal of economics and political science : the journal of the Canadian Political Science Association
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ECONIS (ZBW)
11
USB Cologne (EcoSocSci)
8
RePEc
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Cases in international marketing
Gale, Christopher
-
1986
Persistent link: https://www.econbiz.de/10013474673
Saved in:
2
Advertising in our economy
Borden, Neil H.
-
1978
-
Reprint
Persistent link: https://www.econbiz.de/10001937537
Saved in:
3
Findings of the Harvard study on the economic effects of advertising
Borden, Neil H.
- In:
Journal of marketing
6
(
1941/42
)
4,2
,
pp. 879-99
Persistent link: https://www.econbiz.de/10001937575
Saved in:
4
Daniel Starch
Borden, Neil H.
- In:
Journal of marketing
21
(
1957
)
3
,
pp. 265-267
Persistent link: https://www.econbiz.de/10001937583
Saved in:
5
Daniel Starch
Borden, Neil H.
-
2008
Persistent link: https://www.econbiz.de/10003644023
Saved in:
6
The concept of the marketing mix
Borden, Neil H.
- In:
Science in marketing
,
(pp. 386-397)
.
1965
Persistent link: https://www.econbiz.de/10003498429
Saved in:
7
Acceptance of new food products by supermarkets
Borden, Neil H.
-
1968
Persistent link: https://www.econbiz.de/10004337082
Saved in:
8
Advertising in our economy
Borden, Neil H.
-
1978
-
Reprint
Persistent link: https://www.econbiz.de/10004794764
Saved in:
9
Os efeitos econômicos da propaganda
Borden, Neil H.
- In:
RAE - Revista de Administração de Empresas
7
(
1967
)
24
Persistent link: https://www.econbiz.de/10011193392
Saved in:
10
Changing marketing and marketing change : 1970 Spring Conference, abstracts of papers
Borden, Neil H.
(
contributor
)
-
1970
Persistent link: https://www.econbiz.de/10001451801
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