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Dalbey, Homer M.
Wind, Yoram
137
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Advertising measurement and decision making
Robinson, Patrick J.
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1968
Persistent link: https://www.econbiz.de/10000670797
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Advertising Measurement and decision making
Dalbey, Homer M.
;
Gross, Irwin
;
Wind, Yoram
-
1968
Persistent link: https://www.econbiz.de/10004348099
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