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~person:"Dholakia, Nikhilesh"
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Dholakia, Nikhilesh
Tadajewski, Mark
78
Hunt, Shelby D.
52
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50
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46
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34
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Changing the course of marketing : alternative paradigms for widening marketing theory
Dholakia, Nikhilesh
(
ed.
);
Dholakia, Nikhilkesh
(
contributor
)
-
1985
Persistent link: https://www.econbiz.de/10000695478
Saved in:
2
Choice and choicelessness in the paradigm of marketing
Dholakia, Nikhilesh
- In:
Changing the course of marketing : alternative …
,
(pp. 173-185)
.
1985
Persistent link: https://www.econbiz.de/10001307195
Saved in:
3
Methodological issues in macromarketing
Venkatesh, Alladi
- In:
Journal of macromarketing : examining the interactions …
6
(
1986
)
2
,
pp. 36-52
Persistent link: https://www.econbiz.de/10001029038
Saved in:
4
Philosophical and radical thought in marketing
Firat, A. Fuat
;
Dholakia, Nikhilesh
;
Bagozzi, Richard P.
-
1987
Persistent link: https://www.econbiz.de/10000734976
Saved in:
5
Marketization and foucault
Özgün, Aras
;
Dholakia, Nikhilesh
;
Atik, Deniz
- In:
Global business review
18
(
2017
)
3
,
pp. 191-202
Persistent link: https://www.econbiz.de/10011745526
Saved in:
6
Marketing theory: breaking the siege of incrementalism
Dholakia, Nikhilesh
- In:
Journal of marketing management : MM
25
(
2009
)
7/8
,
pp. 825-829
Persistent link: https://www.econbiz.de/10003886249
Saved in:
7
Technology, consumers, and marketing theory
Dholakia, Nikhilesh
;
Zwick, Detlev
;
Denegri-Knott, Janice
- In:
The SAGE handbook of marketing theory
,
(pp. 494-511)
.
2010
Persistent link: https://www.econbiz.de/10003923203
Saved in:
8
Being critical in marketing studies : the imperative of macro perspectives
Dholakia, Nikhilesh
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
2
,
pp. 220-225
Persistent link: https://www.econbiz.de/10009558350
Saved in:
9
Ideology for the 10 billion : introduction to globalization of marketing ideology
Eckhardt, Giana M.
;
Dholakia, Nikhilesh
;
Varman, Rohit
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
1
,
pp. 7-12
Persistent link: https://www.econbiz.de/10009771556
Saved in:
10
Marketing theory : breaking the siege of incrementalism ; commentary
Dholakia, Nikhilesh
- In:
Expanding disciplinary space : on the potential of …
,
(pp. 187-191)
.
2013
Persistent link: https://www.econbiz.de/10010199647
Saved in:
1
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