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Du, Yunzhou
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International business review : the official journal of the European International Business Academy
2
Journal of international marketing
1
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ECONIS (ZBW)
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Consumer animosity, country of origin, and foreign entry-
mode
choice : a cross-country investigation
Fong, Cher Min
;
Lee, Chun-ling
;
Du, Yunzhou
- In:
Journal of international marketing
22
(
2014
)
1
,
pp. 62-76
Persistent link: https://www.econbiz.de/10010348927
Saved in:
2
Target reputation transferability, consumer animosity, and cross-border acquisition success : a comparison between China and Taiwan
Fong, Cher Min
;
Lee, Chun-ling
;
Du, Yunzhou
- In:
International business review : the official journal of …
22
(
2013
)
1
,
pp. 174-186
Persistent link: https://www.econbiz.de/10009721812
Saved in:
3
Consumer animosity and foreign direct investment : an investigation of consumer responses
Fong, Cher Min
;
Lee, Chun-Ling
;
Du, Yunzhou
- In:
International business review : the official journal of …
24
(
2015
)
1
,
pp. 23-32
Persistent link: https://www.econbiz.de/10010477125
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