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~person:"Dwivedi, Yogesh Kumar"
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Consumer behaviour
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67
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Dwivedi, Yogesh Kumar
Han, Heesup
115
Belk, Russell W.
113
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102
Ravallion, Martin
98
Mattila, Anna S.
96
Huber, Frank
92
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91
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89
Alkire, Sabina
88
Lusk, Jayson L.
85
Phau, Ian
83
Gierl, Heribert
80
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79
Sheth, Jagdish N.
76
Usman, Osly
76
Diewert, Walter E.
75
Foxall, Gordon R.
73
Bagozzi, Richard P.
70
Grewal, Dhruv
70
Khare, Arpita
70
Loureiro, Sandra Maria Correia
68
Nayga, Rodolfo M.
66
Stavins, Joanna
66
Septianto, Felix
65
Agarwal, Sumit
64
Wansink, Brian
64
Paul, Justin
61
Verhoef, Peter C.
61
Walsh, Gianfranco
61
Hollebeek, Linda D.
59
Jang, Soocheong
58
Klasen, Stephan
58
Cherchye, Laurens
56
Janssen, Maarten C. W.
56
Laroche, Michel
56
Chintagunta, Pradeep K.
55
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55
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55
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54
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Journal of business research : JBR
10
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International journal of Indian culture and business management
7
The marketing review
6
European journal of marketing : EJM
5
Information systems management
4
Technological forecasting & social change : an international journal
3
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2
International journal of bank marketing
2
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2
Asia Pacific journal of marketing and logistics
1
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1
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ECONIS (ZBW)
67
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1
How does involvement build loyalty towards music-streaming platforms? : a multi-analytical SEM-ANN technique
Theadora, Clarissa
;
Amelia, Maria Veronica
;
Tan, Garry …
- In:
The journal of product & brand management
32
(
2023
)
4
,
pp. 645-660
Persistent link: https://www.econbiz.de/10014281363
Saved in:
2
Digitally enabled value co-creation at the bottom of the pyramid : editorial
Roy, Sanjit
;
Dey, Bidit Lal
;
Dwivedi, Yogesh Kumar
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
9/10
,
pp. 813-815
Persistent link: https://www.econbiz.de/10012607844
Saved in:
3
Consumer online purchase behaviour : perception versus expectation
Shareef, Mahmud Akhter
;
Kumar, Vinod
;
Kumar, Uma
; …
- In:
International journal of Indian culture and business …
11
(
2015
)
3
,
pp. 275-288
Persistent link: https://www.econbiz.de/10011630113
Saved in:
4
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
5
Consumer adoption of internet banking in Jordan : examining the role of hedonic motivation, habit, self-efficacy and trust
Alalwan, Ali A.
;
Dwivedi, Yogesh Kumar
;
Rana, Nripendra P.
- In:
Journal of financial services marketing : JFSM
20
(
2015
)
2
,
pp. 145-157
Persistent link: https://www.econbiz.de/10011480255
Saved in:
6
Mobile marketing channel : online consumer behavior
Shareef, Mahmud Akhter
;
Dwivedi, Yogesh Kumar
;
Kumar, Vinod
-
2016
Persistent link: https://www.econbiz.de/10011484549
Saved in:
7
Consumer behaviour in the context of SMS-based marketing
Shareef, Mahmud Akhter
;
Dwivedi, Yogesh Kumar
;
Rana, …
- In:
The marketing review
15
(
2015
)
2
,
pp. 135-160
Persistent link: https://www.econbiz.de/10011504703
Saved in:
8
Customers' intention and adoption of telebanking in Jordan
Alalwan, Ali Abdallah
;
Dwivedi, Yogesh Kumar
;
Williams, …
- In:
Information systems management
33
(
2016
)
2
,
pp. 154-178
Persistent link: https://www.econbiz.de/10011529799
Saved in:
9
Should consumers request cost transparency?
Simintiras, Antonis C.
;
Dwivedi, Yogesh Kumar
;
Kaushik, …
- In:
European journal of marketing : EJM
49
(
2015
)
11/12
,
pp. 1961-1979
Persistent link: https://www.econbiz.de/10011449386
Saved in:
10
Commentary: is cost transparency necessarily good for consumers?
Kuah, Adrian T. H.
;
Weerakkody, Vishanth
- In:
European journal of marketing : EJM
49
(
2015
)
11/12
,
pp. 1980-1986
Persistent link: https://www.econbiz.de/10011453343
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