//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Ekinci, Yuksel"
~person:"So, Kevin Kam Fung"
~subject:"Brand image"
~subject:"Customer experience"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Der Staat in Augenhöhe? Durch...
Similar by subject
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Customer experience
Beziehungsmarketing
30
Relationship marketing
30
Consumer behaviour
24
Konsumentenverhalten
24
Brand management
14
Markenführung
14
Customer satisfaction
13
Kundenzufriedenheit
13
Markenimage
12
Brand
7
Brand loyalty
7
Markenartikel
7
Dienstleistungsqualität
6
Markentreue
6
Service quality
6
Tourism industry
6
Tourismuswirtschaft
6
Customer integration
5
Kundenintegration
5
Social Web
5
Social web
5
Tourism
5
Tourismus
5
brand loyalty
5
customer engagement
5
Einzelhandel
4
Hotel industry
4
Hotellerie
4
Retail trade
4
Tourism marketing
4
Tourismusmarketing
4
Confidence
3
Gastgewerbe
3
Hospitality industry
3
Internet marketing
3
Online-Marketing
3
Vertrauen
3
tourism
3
Airbnb
2
more ...
less ...
Online availability
All
Undetermined
12
Free
1
Type of publication
All
Article
14
Type of publication (narrower categories)
All
Article in journal
14
Aufsatz in Zeitschrift
14
Language
All
English
14
Author
All
Ekinci, Yuksel
So, Kevin Kam Fung
Loureiro, Sandra Maria Correia
16
Han, Heesup
13
Japutra, Arnold
13
Klaus, Philipp
13
Gil Saura, Irene
12
Hollebeek, Linda D.
12
Khan, Imran
11
Kumar, Vikas
10
Hyun, Sunghyup Sean
9
King, Ceridwyn
9
Šerić, Maja
9
Fetscherin, Marc
8
Guzman, Francisco
8
Molinillo, Sebastian
8
Rather, Raouf Ahmad
8
Sarkar, Abhigyan
8
Chahal, Hardeep
7
Das, Gopal
7
Huber, Frank
7
Kaushik, Arun Kumar
7
Leckie, Civilai
7
Prentice, Catherine
7
Rahman, Zillur
7
Sreejesh, S.
7
Veloutsou, Cleopatra
7
Augusto, Mário Gomes
6
Fatma, Mobin
6
Gustafsson, Anders
6
Hwang, Jinsoo
6
Iglesias, Oriol
6
Johnson, Lester W.
6
Khamitov, Mansur
6
Kim, Jinkyung Jenny
6
MacInnis, Deborah J.
6
McColl-Kennedy, Janet R.
6
Roy, Sanjit
6
Sarkar, Juhi Gahlot
6
Thomson, Matthew
6
more ...
less ...
Published in...
All
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Tourism management : research, policies, practice
2
International journal of hospitality management
1
International journal of market research
1
Journal of business research : JBR
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of retailing and consumer services
1
Journal of service management
1
Journal of strategic marketing
1
Psychology & marketing
1
The marketing review
1
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
10
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
; …
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
Saved in:
2
The dark side of brand attachment : a conceptual framework of brand attachment's detrimental outcomes
Japutra, Arnold
;
Ekinci, Yuksel
;
Simkin, Lyndon
;
Bang, …
- In:
The marketing review
14
(
2014
)
3
,
pp. 245-264
Persistent link: https://www.econbiz.de/10011444907
Saved in:
3
A cross validation of consumer-based brand equity models : driving customer equity in retail brands
Çifci, Sertaç
;
Ekinci, Yuksel
;
Whyatt, Georgina
; …
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3740-3747
Persistent link: https://www.econbiz.de/10011515251
Saved in:
4
Enhancing customer relationships with retail service brands : the role of customer engagement
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
; …
- In:
Journal of service management
27
(
2016
)
2
,
pp. 170-193
Persistent link: https://www.econbiz.de/10011565134
Saved in:
5
Customer engagement with tourism brands : scale development and validation
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
- In:
Journal of hospitality & tourism research : JHTR ; the …
38
(
2014
)
3
,
pp. 304-329
Persistent link: https://www.econbiz.de/10010398802
Saved in:
6
The missing link in building customer brand identification : the role of brand attractiveness
So, Kevin Kam Fung
;
King, Ceridwyn
;
Hudson, Simon
; …
- In:
Tourism management : research, policies, practice
59
(
2017
),
pp. 640-651
Persistent link: https://www.econbiz.de/10011643307
Saved in:
7
Brand management in the era of social media : social visibility of consumption and customer brand identification
So, Kevin Kam Fung
;
Wu, Luorong
;
Xiong, Lina
;
King, Ceridwyn
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
6
,
pp. 727-742
Persistent link: https://www.econbiz.de/10011927123
Saved in:
8
Tie the knot : building stronger consumers' attachment toward a brand
Japutra, Arnold
;
Ekinci, Yuksel
;
Simkin, Lyndon
- In:
Journal of strategic marketing
26
(
2018
)
3
,
pp. 223-240
Persistent link: https://www.econbiz.de/10011894545
Saved in:
9
A consumer-based brand performance model for assessing brand success
Molinillo, Sebastian
;
Ekinci, Yuksel
;
Japutra, Arnold
- In:
International journal of market research
61
(
2019
)
1
,
pp. 93-110
Persistent link: https://www.econbiz.de/10012171946
Saved in:
10
Two decades of customer experience research in hospitality and tourism : a bibliometric analysis and thematic content analysis
Kim, Hyunsu
;
So, Kevin Kam Fung
- In:
International journal of hospitality management
100
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013266131
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->