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~person:"Elliott, Richard"
~person:"Foxall, Gordon R."
~person:"Jacoby, Jacob"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~source:"econis"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~type_genre:"Bibliography included"
~type_genre:"Reprint"
~type_genre:"Sammelwerk"
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Konsumentenverhalten
Marktforschung
Mode
Consumer behaviour
26
Theorie
10
Theory
10
Brand
8
Markenartikel
8
Brand management
6
Markenführung
6
Welt
4
World
4
Cultural identity
3
International marketing
3
Internationales Marketing
3
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3
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Luxusgüter
3
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2
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Marketingmanagement
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Reprint
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Article in journal
267
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267
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29
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29
Collection of articles of several authors
20
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9
Sammlung
9
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3
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English
28
Author
All
Elliott, Richard
Foxall, Gordon R.
Jacoby, Jacob
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Phau, Ian
Sheth, Jagdish N.
42
Belk, Russell W.
22
Holbrook, Morris B.
9
Keller, Kevin Lane
8
Kroeber-Riel, Werner
8
Bettman, James R.
7
Gröppel-Klein, Andrea
6
Herrmann, Andreas
6
Hill, Ronald Paul
6
Schmitt, Bernd
6
Bauer, Hans H.
5
Fitchett, James
5
Hansen, Ursula
5
Hewer, Paul
5
Muthu, Subramanian Senthilkannan
5
Piacentini, Maria
5
Reisch, Lucia A.
5
Warde, Alan
5
Aaker, Jennifer
4
Bala, Christian
4
Diller, Hermann
4
Herr, Paul M.
4
Hippner, Hajo
4
Kardes, Frank R.
4
Kassarjian, Harold H.
4
Kaufmann, Hans Rüdiger
4
Malhotra, Naresh K.
4
Martínez-López, Francisco J.
4
Mick, David Glen
4
Park, C. Whan
4
Schuldzinski, Wolfgang
4
Sherry, John F.
4
Spiller, Achim
4
Tadajewski, Mark
4
Thompson, Craig J.
4
Thøgersen, John
4
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Legends in consumer behavior
9
Journal of business research : JBR
4
Critical perspectives on business and management
2
Cross-cultural and critical perspectives on brands
2
Journal of fashion marketing and management
2
The evolution of brands : from signals of quality to storehouses of trust
2
Brand management ; Vol. 4
1
Consumer research and policy series
1
European journal of marketing : EJM
1
Journal of marketing communications
1
Journal of promotion management : innovations in planning and applied research
1
Routledge companions in business, management and accounting
1
The impact of theory on representations of the consumer and the marketing organisation
1
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ECONIS (ZBW)
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1
Luxury
fashion
branding ; Pt. 1
Phau, Ian
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010198012
Saved in:
2
Luxury
fashion
branding
Phau, Ian
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010384454
Saved in:
3
Promoting
brand
relationships
Loureiro, Sandra Maria Correia
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012179149
Saved in:
4
Peer pressure and poverty : exploring
fashion
brands and consumption symbolism among children of the "British poor"
Elliott, Richard
;
Leonard, Clare
-
2009
Persistent link: https://www.econbiz.de/10003785641
Saved in:
5
Cross-cultural and critical perspectives on brands
Elliott, Richard
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003784485
Saved in:
6
The nature of trust in brands : a psychosocial model
Elliott, Richard
;
Yannopoulou, Natalia
-
2009
Persistent link: https://www.econbiz.de/10003784503
Saved in:
7
Fashion
involvement, self-monitoring and the meaning of brands
Auty, Susan
;
Elliott, Richard
-
2009
Persistent link: https://www.econbiz.de/10003784580
Saved in:
8
Consumer behaviour in theory and in practice
Foxall, Gordon R.
(
contributor
)
- In:
European journal of marketing : EJM
20
(
1986
)
3
Persistent link: https://www.econbiz.de/10001071372
Saved in:
9
Legends in consumer behavior: Jacob Jacoby
Jacoby, Jacob
-
2015
Persistent link: https://www.econbiz.de/10011413983
Saved in:
10
The Routledge companion to consumer behavior analysis
Foxall, Gordon R.
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011341154
Saved in:
1
2
3
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