Electronic word of mouth (e-WOM) has gained a prominent place in hospitality industry by providing consumers a preview of the services before they purchase the particular services, since the services are intangible and perishable in the hospitality industry. Within that light, this study...

Tourism is a collection of activities, services, and industries that deliver a travel experience comprising transportation, accommodation, food and beverage, entertainment, and other hospitality services provided for individuals or groups traveling away from home. Despite this, Online...

Tourism is one of the world’s largest industries as well a provider of employments over to 100 million populations around the world. Niche tourism refers to strategy that specific tourism product personalized to meet the needs of a particular tourist segment. Hence Tea tourism has been...

Tourism, one of the fastest growing service economy sectors, has contributed directly as well indirectly for the socio-economic development of destinations around the globe. Novel paradigm of tea tourism has been identified as one niche Tourism segment enriched with potentiality to enhance the...

Tourism could consider as the most booming sector in service economy where the novel paradigms popular among tourism destination that leads for huge competition. Ramayana Trail is an untapped market, which symbolizes eminent synthesis of Sri Lankan and Indian cultural values. Ramayana Trail is...

Tourism has been emphasized as one of the main sources of foreign exchange for different economies in the world, whereas most of the developing countries recognized hospitality, Travel, and Tourism as an inspiring element for socio-economic prosperity. Within previous decades, tourism...

Over recent history, a huge number of diseases affected the human race, whereas the Novel Coronavirus or COVID-19, remains the utmost noticeable pandemic disease. The virus spreads with a distinct composition with a substantial concentration whereas people around the biosphere were locked,...

Novel Coronavirus or COVID-19 remains as the most prominent Pandemic disease since it spreads with a distinct composition with considerable intensity all over the world. Market psychology refers to studying the individuals, groups, organizations and processes they use to select, secure, use, and...

e-groceries is probably is an effective way to contain the current epidemic to avoid personal contacts and maintain the social distance within the face of the COVID-19 Pandemic.The purpose of this study is to gain insight on the impact of e-service quality dimensions and customer satisfaction of...

Within the dynamic external environment, the external shocks might create either opportunities or challenges to business. The Pandemic of COVID-19 also an unpredicted, and highly vulnerable, and highly affecting external shock to the business segments. Therefore, this study would focus on the...