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Examining the role of consumer motivations to use voice assistants for fashion shopping : the mediating role of awe experience and eWOM
Kautish, Pradeep; Purohit, Sonal; Filieri, Raffaele; … - In: Technological forecasting & social change : an … 190 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014438459
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A cultural approach to brand equity : the role of brand mianzi and brand popularity in China
Filieri, Raffaele; Lin, Zhibin; D'Antone, Simona; … - In: The journal of brand management : an international journal 26 (2019) 4, pp. 376-394
Persistent link: https://www.econbiz.de/10012060139
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Brand betrayal, post-purchase regret, and consumer responses to hedonic versus utilitarian products : the moderating role of betrayal discovery mode
Sameeni, Maleeha Shahid; Ahmad, Wasim; Filieri, Raffaele - In: Journal of business research : JBR 141 (2022), pp. 137-150
Persistent link: https://www.econbiz.de/10013167963
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Social media content aesthetic quality and customer engagement : the mediating role of entertainment and impacts on brand love and loyalty
Bazi, Saleh; Filieri, Raffaele; Gorton, Matthew - In: Journal of business research : JBR 160 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014294828
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From market-driving to market-driven : an analysis of Benetton's strategy change and its implications for long-term performance
Filieri, Raffaele - In: Marketing intelligence & planning 33 (2015) 3, pp. 238-257
Persistent link: https://www.econbiz.de/10011298771
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Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar; Hughes, David Laurie; Wang, Yichuan - In: Psychology & marketing 40 (2023) 4, pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
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Why do travelers trust TripAdvisor? : antecedents of trust towards consumer-generated media and its influence on recommendation adoption and word of mouth
Filieri, Raffaele; Alguezaui, Salma; McLeay, Fraser - In: Tourism management : research, policies, practice 51 (2015), pp. 174-185
Persistent link: https://www.econbiz.de/10011414943
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Airline passengers' continuance intention towards online check-in services : the role of personal innovativeness and subjective knowledge
Lin, Zhibin; Filieri, Raffaele - In: Transportation research / E : an international journal 81 (2015), pp. 158-168
Persistent link: https://www.econbiz.de/10011373972
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How young Chinese consumers choose among different smartphone brands : the importance of socio-cultural and marketing factors
Filieri, Raffaele - In: ICTs in developing countries : research, practices and …, (pp. 59-73). 2016
Persistent link: https://www.econbiz.de/10011477642
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What makes online reviews helpful? : a diagnosticity-adoption framework to explain informational and normative influences in e-WOM
Filieri, Raffaele - In: Journal of business research : JBR 68 (2015) 6, pp. 1291-1270
Persistent link: https://www.econbiz.de/10010529911