Narrow search
Showing 91 - 100 of 318
Cover Image
The influence of brand experience and service quality on customer engagement
Prentice, Catherine; Wang, Xuequn; Loureiro, Sandra … - In: Journal of retailing and consumer services 50 (2019), pp. 50-59
Persistent link: https://www.econbiz.de/10012114115
Cover Image
The reinforcing and aversive consequences of customer experience : the role of consumer confusion
Anninou, Ioanna; Foxall, Gordon R. - In: Journal of retailing and consumer services 51 (2019), pp. 139-151
Persistent link: https://www.econbiz.de/10012115058
Cover Image
Consumer responses to different degrees of advertising adaptation : the moderating role of national openness to foreign markets
Rajabi, Mahdi; Dens, Nathalie; Pelsmacker, Patrick de; … - In: International journal of advertising : the quarterly … 36 (2017) 2, pp. 293-313
Persistent link: https://www.econbiz.de/10011689825
Cover Image
Advertising and country-of-origin images as sources of brand equity and the moderating role of brand typicality
Loureiro, Sandra Maria Correia; Kaufmann, Hans Rüdiger - In: Baltic journal of management 12 (2017) 2, pp. 153-170
Persistent link: https://www.econbiz.de/10011707209
Cover Image
Therapeutic benefits of dining out, traveling, and drinking : coping strategies for lonely consumers to improve their mood
Kim, DongHee; Jang, Soocheong - In: International journal of hospitality management 67 (2017), pp. 106-114
Persistent link: https://www.econbiz.de/10011785176
Cover Image
Stress and food choices : examining gender differences and the time horizon framing effect
Kim, DongHee; Jang, Soocheong - In: International journal of hospitality management 67 (2017), pp. 134-142
Persistent link: https://www.econbiz.de/10011785181
Cover Image
Heuristic evaluation of healthy menus : examining the effect of brand image congruity
Jeong, EunHa; Jang, Soocheong - In: International journal of contemporary hospitality management 29 (2017) 10, pp. 2514-2534
Persistent link: https://www.econbiz.de/10011777063
Cover Image
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla; Pelsmacker, Patrick de; Moons, Ingrid - In: Ecological economics : the transdisciplinary journal of … 140 (2017), pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Cover Image
An asymmetrical approach to understanding configurations of customer loyalty in the airline industry
Prentice, Catherine; Loureiro, Sandra Maria Correia - In: Journal of retailing and consumer services 38 (2017), pp. 96-107
Persistent link: https://www.econbiz.de/10011743169
Cover Image
Brand equity and brand loyalty in the internet banking context : FIMIX-PLS market segmentation
Loureiro, Sandra Maria Correia; Miranda, Francisco J. - In: Challenges and trends in modern banking, (pp. 179-195). 2016
Persistent link: https://www.econbiz.de/10011516904