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The behavioral economics of brand choice
Foxall, Gordon R.; Oliveira-Castro, Jorge M.; James, … - 2007
Persistent link: https://www.econbiz.de/10003460750
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Perspectives on consumer choice : from behavior to action, from action to agency
Foxall, Gordon R. - 2016
Persistent link: https://www.econbiz.de/10011522666
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The Routledge companion to consumer behavior analysis
Foxall, Gordon R. (ed.) - 2016
Persistent link: https://www.econbiz.de/10011341154
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Consumer behaviour analysis : critical perspectives on business and management
Foxall, Gordon R. (contributor) - 2002
Persistent link: https://www.econbiz.de/10001584601
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Emulation, imitation, and global consumerism
Wilk, Richard R. - 2009
Persistent link: https://www.econbiz.de/10003785637
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Why do the natives wear Adidas?
Arnould, Eric J.; Wilk, Richard R. - 2009
Persistent link: https://www.econbiz.de/10003785573
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Interactive effects of appeals, arguments, and competition across North American and Chinese cultures
Teng, Lefa; Laroche, Michel - 2009
Persistent link: https://www.econbiz.de/10003785576
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Consuming luxury brands : the relevance of the "rarity principle"
Phau, Ian; Prendergast, Gerard P. - 2010
Persistent link: https://www.econbiz.de/10003922855
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Radical behaviorism and consumer research : theoretical promise and empirical problems
Foxall, Gordon R. - 2008
Persistent link: https://www.econbiz.de/10003611116