//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~source:"econis"
~type_genre:"Book section"
~type_genre:"Multi-volume publication"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 9 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
28
Konsumentenverhalten
28
Brand management
5
Markenführung
5
Brand image
3
Emotion
3
Kaufentscheidung
3
Markenimage
3
Psychology of advertising
3
Purchase decision
3
Werbepsychologie
3
Advertising effects
2
Behavioral economics
2
Belgien
2
Belgium
2
Beziehungsmarketing
2
Bibliometrics
2
Bibliometrie
2
Brand
2
Cultural identity
2
Electric vehicle
2
Elektrofahrzeug
2
Experiment
2
Großbritannien
2
Industrial research
2
Industrieforschung
2
Information technology
2
Informationstechnik
2
Innovation adoption
2
Innovationsakzeptanz
2
Kulturelle Identität
2
Luxury goods
2
Luxusgüter
2
Markenartikel
2
Marketing theory
2
Marketingtheorie
2
Online retailing
2
Online-Handel
2
Relationship marketing
2
United Kingdom
2
more ...
less ...
Online availability
All
Free
1
Undetermined
1
Type of publication
All
Article
29
Book / Working Paper
1
Type of publication (narrower categories)
All
Book section
Multi-volume publication
Reprint
Article in journal
266
Aufsatz in Zeitschrift
266
Aufsatz im Buch
27
Collection of articles of several authors
11
Sammelwerk
11
Aufsatzsammlung
3
Mehrbändiges Werk
3
Arbeitspapier
2
Conference paper
2
Graue Literatur
2
Konferenzbeitrag
2
Lehrbuch
2
Non-commercial literature
2
Textbook
2
Working Paper
2
Bibliografie
1
Bibliografie enthalten
1
Bibliography included
1
Case study
1
Fallstudie
1
more ...
less ...
Language
All
English
30
Author
All
Foxall, Gordon R.
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Phau, Ian
Gröppel-Klein, Andrea
18
Bauer, Hans H.
16
Belk, Russell W.
16
Esch, Franz-Rudolf
16
Bruhn, Manfred
14
Weinberg, Peter
13
Fournier, Susan
12
King, Stephen
12
Ahlert, Dieter
11
Diehl, Sandra
11
Henninger, Claudia E.
11
Sattler, Henrik
11
Spiller, Achim
11
Burmann, Christoph
10
Grunert, Klaus G.
10
Herrmann, Andreas
10
Kenning, Peter
10
Schröder, Hendrik
10
Terlutter, Ralf
10
Bagozzi, Richard P.
9
Choi, Tsan-Ming
9
Enneking, Ulrich
9
Hill, Ronald Paul
9
Huber, Frank
9
Langner, Tobias
9
Scherhorn, Gerhard
9
Diller, Hermann
8
Keller, Kevin Lane
8
Kirchgeorg, Manfred
8
Rudolph, Thomas
8
Schmitt, Bernd
8
Silberer, Günter
8
Wiedmann, Klaus-Peter
8
Arnould, Eric J.
7
Goldsmith, Ronald E.
7
Hogg, Margaret K.
7
Maclaran, Pauline
7
Ozanne, Julie L.
7
more ...
less ...
Published in...
All
Consumer behavior analysis : (a) rational approach to consumer choice
4
Country of origin effect : looking back and moving forward
2
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
2
Journal of modelling in management
2
Marketing and multicultural diversity
2
Analyzing the cultural diversity of consumers in the global marketplace
1
Brand management ; Vol. 4
1
Challenges and trends in modern banking
1
Critical perspectives on business and management
1
Cross-cultural and critical perspectives on brands
1
Cutting edge international research
1
E-business : state of the art of ICT based challenges and solutions
1
Handbook of developments in consumer behaviour
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
Handbook of strategic e-business management
1
International advertising and communication : current insights and empirical findings
1
Macroeconomics and beyond : essays in honour of Wim Meeusen
1
Sustainable consumption, ecology and fair trade
1
The Routledge companion to creativity
1
The SAGE handbook of marketing theory
1
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
1
The impact of theory on representations of the consumer and the marketing organisation
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
30
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
In-store experimental approach to pricing and consumer behavior
Valdimar Sigurdsson
;
Foxall, Gordon R.
;
Saevarsson, Hugi
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 185-197)
.
2013
Persistent link: https://www.econbiz.de/10009740372
Saved in:
2
Customers' online interaction experiences with
fashion
brands : e-information and e-buying
Loureiro, Sandra Maria Correia
;
Amorim, Marlene
- In:
E-business : state of the art of ICT based challenges …
,
(pp. 81-97)
.
2017
Persistent link: https://www.econbiz.de/10011858948
Saved in:
3
Development and validation of consumers' need for ingredient authenticity (CNIA scale)
Zainol, Zahirah
;
Phau, Ian
;
Cheah, Isaac
- In:
Country of origin effect : looking back and moving forward
,
(pp. 84-105)
.
2019
Persistent link: https://www.econbiz.de/10012008497
Saved in:
4
Brand
placements in movies : the impact of modality, prominence and plot connection on attitude and behavioral intention
Purnawirawan, Nathalia
;
Wouters, Marijke
;
Pelsmacker, …
- In:
Cutting edge international research
,
(pp. 347-361)
.
2010
Persistent link: https://www.econbiz.de/10003985215
Saved in:
5
The impact of message sidedness on adolescents' binge drinking intentions after peer pressure : the moderating role of issue involvement
Cornelis, Erlinde
;
Cauberghe, Verolien
;
Pelsmacker, …
- In:
Current insights and future trends : [extended versions …
,
(pp. 69-79)
.
2012
Persistent link: https://www.econbiz.de/10009748175
Saved in:
6
Consumption, anti-consumption, and consumption communities : the football clubs and its fans
Loureiro, Sandra Maria Correia
;
Pires, Ana Regina
; …
- In:
Handbook of research on consumerism in business and …
,
(pp. 510-536)
.
2014
Persistent link: https://www.econbiz.de/10010354595
Saved in:
7
The formation of usage intention of electric cars : a comparative study of Denmark, Belgium, and Italy
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Beckmann, …
- In:
Analyzing the cultural diversity of consumers in the …
,
(pp. 126-145)
.
2015
Persistent link: https://www.econbiz.de/10011396908
Saved in:
8
Revisiting country image : examining the determinants towards consumers' purchase intention of high technological products
Nai, Israel
;
Cheah, Isaac
;
Phau, Ian
- In:
Country of origin effect : looking back and moving forward
,
(pp. 128-148)
.
2019
Persistent link: https://www.econbiz.de/10012008503
Saved in:
9
Brand
equity and
brand
loyalty in the internet banking context : FIMIX-PLS market segmentation
Loureiro, Sandra Maria Correia
;
Miranda, Francisco J.
- In:
Challenges and trends in modern banking
,
(pp. 179-195)
.
2016
Persistent link: https://www.econbiz.de/10011516904
Saved in:
10
A model of online consumer behavior
Laroche, Michel
;
Richard, Marie-Odile
- In:
Handbook of strategic e-business management
,
(pp. 325-346)
.
2014
Persistent link: https://www.econbiz.de/10010233070
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->