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What drives customers' willingness to pay price premiums for luxury gastronomic experiences at michelin-starred restaurants?
Kiatkawsin, Kiattipoom; Han, Heesup - In: International journal of hospitality management 82 (2019), pp. 209-219
Persistent link: https://www.econbiz.de/10012121696
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An electric airplane : assessing the effect of travelers' perceived risk, attitude, and new product knowledge
Han, Heesup; Yu, Jongsik; Kim, Wansoo - In: Journal of air transport management 78 (2019), pp. 33-42
Persistent link: https://www.econbiz.de/10012112643
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Are lodging customers ready to go green? : an examination of attitudes, demographics, and eco-friendly intentions
Han, Heesup; Hsu, Li-tzang Jane; Lee, Jin-soo; Sheu, Chwen - In: International journal of hospitality management 30 (2011) 2, pp. 345-355
Persistent link: https://www.econbiz.de/10008908382
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Refining hospitality in a post-pandemic landscape : tourist food choices through a latent class nested logit lens
Zhou, Heng; Song, Chunyu; Chi, Xiaoting; Li, Weiwei; … - In: International journal of hospitality management 117 (2024), pp. 1-15
Persistent link: https://www.econbiz.de/10014457837
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Exploring the factors that influence customers' willingness to switch from traditional hotels to green hotels
Quan, Lanji; Koo, Bonhak; Han, Heesup - In: Journal of travel and tourism marketing 40 (2023) 3, pp. 185-202
Persistent link: https://www.econbiz.de/10014369779
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Impact of green brand authenticity on warm glow, green satisfaction, and willingness to pay more
Moon, Hyoungeun; Yu, Jongsik; Chua, Bee-Lia; Han, Heesup - In: Journal of travel and tourism marketing 40 (2023) 4, pp. 326-344
Persistent link: https://www.econbiz.de/10014369795
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Nature based solutions and customer retention strategy : eliciting customer well-being experiences and self-rated mental health
Han, Heesup; Yu, Jongsik; Hyun, Sunghyup Sean - In: International journal of hospitality management 86 (2020), pp. 1-10
Persistent link: https://www.econbiz.de/10012241471