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~person:"Hruschka, Harald"
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Hruschka, Harald
Meffert, Heribert
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Pepels, Werner
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9
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4
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
4
OR spectrum : quantitative approaches in management
2
Review of managerial science : RMS
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Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
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Econometrics of short and unreliable time series
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ECONIS (ZBW)
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1
Statistical and managerial relevance of aggregation level and heterogeneity in sales response models
Hruschka, Harald
- In:
Marketing : journal of research and management
2
(
2006
)
2
,
pp. 94-102
Persistent link: https://www.econbiz.de/10003391506
Saved in:
2
Relevance of functional flexibility for heterogeneous sales response models : a comparison of parametric and seminonparametric models
Hruschka, Harald
-
2004
Persistent link: https://www.econbiz.de/10002179243
Saved in:
3
Relevance of aggregation level and heterogeneity in sales response models
Hruschka, Harald
-
2003
Persistent link: https://www.econbiz.de/10001805813
Saved in:
4
An artificial neural net attraction model (ANNAM) to analyze market share effects of marketing instruments
Hruschka, Harald
- In:
Schmalenbach business review : sbr
53
(
2001
)
1
,
pp. 27-40
Persistent link: https://www.econbiz.de/10001539150
Saved in:
5
Die Bestimmung von Absatzreaktionsfunktionen auf der Grundlage von PIMS-Daten
Hruschka, Harald
- In:
Journal of business economics : JBE
63
(
1993
)
3
,
pp. 253-265
Persistent link: https://www.econbiz.de/10001138171
Saved in:
6
Kurzfristprognose ökonomischer Zeitreihen : ein empirischer Leistungsvergleich alternativer Verfahren
Hruschka, Harald
-
1980
Persistent link: https://www.econbiz.de/10013354822
Saved in:
7
Multiattributive Beurteilungsmodelle auf der Grundlage der Theorie unscharfer Mengen für den Bereich des Abnehmerverhaltens
Hruschka, Harald
- In:
Marktorientierte Unternehmungsführung
,
(pp. 499-516)
.
1984
Persistent link: https://www.econbiz.de/10002979380
Saved in:
8
Analyse von Marktsegmenten mit Hilfe konnexionistischer Modelle
Hruschka, Harald
-
1992
Persistent link: https://www.econbiz.de/10000873622
Saved in:
9
Using artificial neural nets for flexible aggregate market response modeling
Hruschka, Harald
- In:
Quantitative marketing and marketing management : …
,
(pp. 103-121)
.
2012
Persistent link: https://www.econbiz.de/10009621125
Saved in:
10
Analyzing market baskets by restricted Boltzmann machines
Hruschka, Harald
- In:
OR spectrum : quantitative approaches in management
36
(
2014
)
1
,
pp. 209-228
Persistent link: https://www.econbiz.de/10010251254
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