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~person:"Ind, Nicholas"
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Protecting the Brand : Busting...
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Brand management
29
Markenführung
29
Markenartikel
11
Brand
10
Markenpolitik
9
Brand architecture
6
Markenarchitektur
6
Beziehungsmarketing
5
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5
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5
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5
Customer integration
5
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5
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5
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5
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Business ethics
4
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English
36
Author
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Ind, Nicholas
Esch, Franz-Rudolf
140
Burmann, Christoph
133
Baumgarth, Carsten
94
Meffert, Heribert
75
Huber, Frank
74
Melewar, T. C.
73
Keller, Kevin Lane
68
Bruhn, Manfred
66
De Chernatony, Leslie
55
Sattler, Henrik
55
Ahlert, Dieter
54
Balmer, John M. T.
45
Bauer, Hans H.
45
Tomczak, Torsten
45
Wiedmann, Klaus-Peter
41
Fournier, Susan
40
Loureiro, Sandra Maria Correia
40
Phau, Ian
40
Bang, Nguyen
38
Merrilees, Bill
37
Schmidt, Holger J.
37
Foroudi, Pantea
33
Ko, Eunju
33
Romaniuk, Jenni
33
Strebinger, Andreas
33
Uggla, Henrik
33
Herrmann, Andreas
32
Kernstock, Joachim
30
MacInnis, Deborah J.
30
Völckner, Franziska
30
Aaker, David A.
29
Christodoulides, George
29
Dawes, John
29
Errichiello, Oliver Carlo
29
Gupta, Suraksha
29
Langner, Tobias
29
Park, C. Whan
29
Veloutsou, Cleopatra
29
Guzman, Francisco
28
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The journal of brand management : an international journal
6
Industrial marketing management : the international journal for industrial and high-tech firms
3
Advances in corporate branding
1
Beyond branding : [how the new values of transparency and integrity are changing the world of brands]
1
Brands with a conscience : how to build a successful and responsible brand
1
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
1
Business horizons
1
California management review
1
Corporate brand and corporate reputation
1
Corporate creativity : developing an innovative organization
1
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1
Journal of euromarketing
1
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ECONIS (ZBW)
31
USB Cologne (EcoSocSci)
5
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1
Conscientious brands editorial
Ind, Nicholas
- In:
The journal of brand management : an international journal
18
(
2010/11
)
9
,
pp. 635-638
Persistent link: https://www.econbiz.de/10009524379
Saved in:
2
Living the
brand
Ind, Nicholas
- In:
The definitive book of branding
,
(pp. 199-216)
.
2014
Persistent link: https://www.econbiz.de/10010417808
Saved in:
3
Beyond branding : how the new values of transparency and integrity are changing the world of brands
Ind, Nicholas
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10011479707
Saved in:
4
Beyond branding : [how the new values of transparency and integrity are changing the world of brands]
Ind, Nicholas
(
contributor
)
-
2003
Persistent link: https://www.econbiz.de/10001783710
Saved in:
5
A
brand
of enlightenment
Ind, Nicholas
- In:
Beyond branding : [how the new values of transparency …
,
(pp. 1-20)
.
2003
Persistent link: https://www.econbiz.de/10001830124
Saved in:
6
Towards a theory of conscientious corporate
brand
co-creation : the next key challenge in
brand
management
Iglesias, Oriol
;
Ind, Nicholas
- In:
The journal of brand management : an international journal
27
(
2020
)
6
,
pp. 710-720
Persistent link: https://www.econbiz.de/10012304078
Saved in:
7
History matters : the role of history in corporate
brand
strategy
Iglesias, Oriol
;
Ind, Nicholas
;
Schultz, Majken
- In:
Business horizons
63
(
2020
)
1
,
pp. 51-60
Persistent link: https://www.econbiz.de/10012162016
Saved in:
8
The marketing agency role in delineating and communicating
brand
purpose
Feri, Alessandro
;
Ind, Nicholas
;
Tjandra, Nathalia C.
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 80-87)
.
2024
Persistent link: https://www.econbiz.de/10014501105
Saved in:
9
The organic view of the
brand
: a
brand
value co-creation model
Iglesias, Oriol
;
Ind, Nicholas
;
Alfaro, Manuel
- In:
The journal of brand management : an international journal
20
(
2012/13
)
8
,
pp. 670-688
Persistent link: https://www.econbiz.de/10010197488
Saved in:
10
The corporate
brand
Ind, Nicholas
-
1997
Persistent link: https://www.econbiz.de/10000621513
Saved in:
1
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