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The new competition
Kotler, Philip; Fahey, Liam; Jatusripitak, Somkid - 1985
Persistent link: https://www.econbiz.de/10000065954
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The new competition
Kotler, Philip; Fahey, Liam; Jatusripitak, Somkid - 1986
Persistent link: https://www.econbiz.de/10001385570
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Reviews and Communications - The Marketing of Nations
Kotler, Philip; Jatusripitak, Somkid; Maesincee, Suvit; … - In: Journal of macromarketing : examining the interactions … 19 (1999) 1, pp. 84-85
Persistent link: https://www.econbiz.de/10006913707
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Die asiatische Herausforderung : Antwort auf neue Marketingstrategien
Kotler, Philip - 1986
Persistent link: https://www.econbiz.de/10014002320
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The marketing of nations : a strategic approach to building national wealth
Kotler, Philip - 1997
Persistent link: https://www.econbiz.de/10013502958