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The impact of different price promotions on customer retention
Kim, Jungkeun - In: Journal of retailing and consumer services 46 (2019), pp. 95-102
Persistent link: https://www.econbiz.de/10011980803
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Consumer-brand relationship quality : when and how it helps brand extensions
Kim, Kyeongheui; Park, Jongwon; Kim, Jungkeun - In: Journal of business research : JBR 67 (2014) 4, pp. 591-597
Persistent link: https://www.econbiz.de/10010363454
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The impact of the threat of COVID-19 on visiting intentions as influenced by different destination logos
Kim, Jungkeun; Park, Jooyoung; Kim, Seongseop; … - In: European journal of marketing 56 (2022) 3, pp. 738-767
Persistent link: https://www.econbiz.de/10013173446
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The influence of hedonic versus utilitarian consumption situations on the compromise effect
Kim, Sungeun Ange; Kim, Jungkeun - In: Marketing letters : a journal of research in marketing 27 (2016) 2, pp. 387-401
Persistent link: https://www.econbiz.de/10011486664
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To do or to have, now or later, in travel : consumption order preference of material and experiential travel activities
Hwang, Euejung; Kim, Jungkeun; Lee, Jacob C.; Kim, Saetbyeol - In: Journal of travel research : a quarterly publication of … 58 (2019) 6, pp. 961-976
Persistent link: https://www.econbiz.de/10012050687
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The influence of decision task on the magnitude of decoy and compromise effects in a travel decision
Kim, Jungkeun; Kim, Peter Beomcheol; Lee, Jin-soo; Kim, … - In: Journal of travel research : a quarterly publication of … 58 (2019) 7, pp. 1071-1087
Persistent link: https://www.econbiz.de/10012050722
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Are two arguments always better than one? : persuasion knowledge moderating the effect of integrated marketing communications
Kim, Jungkeun; Kim, Jae-Eun; Marshall, Roger - In: European journal of marketing : EJM 50 (2016) 7/8, pp. 1399-1425
Persistent link: https://www.econbiz.de/10011609129
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Influence of choice architecture on the preference for a pro-environmental hotel
Kim, Jungkeun; Kim, Seongseop; Lee, Jin-soo; Kim, Peter … - In: Journal of travel research : a quarterly publication of … 59 (2020) 3, pp. 512-527
Persistent link: https://www.econbiz.de/10012215209
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Online travel agency price presentation : examining the influence of price dispersion on travelers' hotel preference
Kim, Jungkeun; Franklin, Drew; Phillips, Megan; Hwang, … - In: Journal of travel research : a quarterly publication of … 59 (2020) 4, pp. 704-721
Persistent link: https://www.econbiz.de/10012215753
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Moral effects of physical cleansing and pro-environmental hotel choices
Cui, Yuanyuan; Errmann, Amy; Kim, Jungkeun; Seo, Yuri; … - In: Journal of travel research : a quarterly publication of … 59 (2020) 6, pp. 1105-1118
Persistent link: https://www.econbiz.de/10012231806