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Kotler, Philip; Andreasen, Alan R. - 1996 - 5th ed

Persistent link: https://www.econbiz.de/10000549498

Kotler, Philip (ed.); Cox, Keith (contributor) - 1980 - Rev. ed.

Persistent link: https://www.econbiz.de/10000582543

Stadelmann, Martin (contributor); Wolter, Sven (contributor) - 2003

Persistent link: https://www.econbiz.de/10001774779

Schögel, Marcus; Birkhofer, Ben; Jazbec, Mirko; … - In: Roadmap to E-Business : wie Unternehmen das Internet …, (pp. 16-67). 2002

Persistent link: https://www.econbiz.de/10001682799

Bloom, Paul N.; Kotler, Philip - In: Sunrise ... sunset : challenging the myth of industrial …, (pp. 501-514). 1985

Persistent link: https://www.econbiz.de/10001933002

Kuß, Alfred; Tomczak, Torsten - 2004 - 4., überarb. Aufl.

Persistent link: https://www.econbiz.de/10002150722

Kotler, Philip; Caslione, John A. - 2009 - 1. ed.

Persistent link: https://www.econbiz.de/10003803407

Kotler, Philip; Caslione, John A. - 2009 - 1. Aufl.

Persistent link: https://www.econbiz.de/10003836897

Kuß, Alfred; Tomczak, Torsten - 2002 - 3., überarb. Aufl.

Persistent link: https://www.econbiz.de/10001691676

Kotler, Philip; Bowen, John T.; Makens, James C. - 2014 - 6. ed., internat. ed.

Persistent link: https://www.econbiz.de/10009728236