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~person:"Laczniak, Gene R."
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Laczniak, Gene R.
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Journal of macromarketing : examining the interactions among markets, marketing, and society
3
AMS review : official publication of the Academy of Marketing Science
2
Macromarketing - a global focus ; Vol. 2
2
Akron business and economic review
1
Business ethics quarterly : the journal of the Society for Business Ethics
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Business transformation for a sustainable future
1
European journal of marketing : EJM
1
Handbook of research on marketing and corporate social responsibility
1
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Journal of business ethics : JOBE
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1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Key debates and contemporary issues in nonprofit marketing
1
Marketing and the common good : essays from Notre Dame on societal impact
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The conserver society
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The relationship between marketing ethics and corporate social responsibility : serving stakeholders and the common good
Laczniak, Gene R.
;
Murphy, Patrick E.
- In:
Handbook of research on marketing and corporate social …
,
(pp. 68-87)
.
2016
Persistent link: https://www.econbiz.de/10011438328
Saved in:
2
The role of normative marketing ethics
Laczniak, Gene R.
;
Murphy, Patrick E.
- In:
Journal of business research : JBR
95
(
2019
),
pp. 401-407
Persistent link: https://www.econbiz.de/10011980212
Saved in:
3
Ethics in marketing : international cases and perspectives
Murphy, Patrick E.
;
Laczniak, Gene R.
;
Harris, Fiona
-
2017
-
Second edition
Persistent link: https://www.econbiz.de/10011586737
Saved in:
4
Marketing ethics and CSR in marketing : research challenges for the next decades
Laczniak, Gene R.
;
Murphy, Patrick E.
- In:
Handbook on ethics and marketing
,
(pp. 1-14)
.
2015
Persistent link: https://www.econbiz.de/10011301249
Saved in:
5
An attitudinal and a behavioral index of energy conservation
Murphy, Patrick E.
;
Laczniak, Gene R.
;
Robinson, Richard K.
- In:
The conserver society
,
(pp. 82-91)
.
1979
Persistent link: https://www.econbiz.de/10002552594
Saved in:
6
Women executives : their educational needs in marketing
Murphy, Patrick E.
;
Laczniak, Gene R.
- In:
Akron business and economic review
9
(
1977
)
3
,
pp. 51-55
Persistent link: https://www.econbiz.de/10002552657
Saved in:
7
Ethics in marketing : international cases and perspectives
Murphy, Patrick E.
;
Laczniak, Gene R.
;
Prothero, Andrea
-
2012
Persistent link: https://www.econbiz.de/10009491926
Saved in:
8
Caritas in veritate : updating catholic social teaching for responsible marketing strategy
Laczniak, Gene R.
;
Klein, Thomas A.
;
Murphy, Patrick E.
- In:
Marketing and the common good : essays from Notre Dame …
,
(pp. 105-118)
.
2014
Persistent link: https://www.econbiz.de/10009774185
Saved in:
9
Corporate societal responsibility in marketing : normatively broadening the concept
Murphy, Patrick E.
;
Öberseder, Magdalena
;
Laczniak, Gene R.
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
2
,
pp. 86-102
Persistent link: https://www.econbiz.de/10009759934
Saved in:
10
Normative perspectives for ethical and socially responsible marketing
Laczniak, Gene R.
;
Murphy, Patrick E.
-
2009
Persistent link: https://www.econbiz.de/10003876280
Saved in:
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