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~person:"Laroche, Michel"
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Consumer behaviour
55
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Globalization
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Cultural identity
16
Kulturelle Identität
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Internationales Marketing
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English
105
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103
French
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Laroche, Michel
Richard, Marie-Odile
57
Cleveland, Mark
30
Yang, Zhiyong
20
Kim, Chankon
16
Mazaheri, Ebrahim
16
Ueltschy, Linda C.
14
Kalamas, Maria
13
Nepomuceno, Marcelo Vinhal
11
Pons, Frank
11
Teng, Lefa
11
Habibi, Mohammad Reza
8
Shobeiri, Saeed
8
Chebat, Jean-Charles
7
Toffoli, Roy
7
Zhou, Lianxi
7
Bergeron, Jasmin
6
Mourali, Mehdi
6
Bartikowski, Boris
5
Darmon, René Y.
5
Davidson, Alexander
5
Hui, Michael
5
Li, Rong
5
Papadopoulos, Nicolas
5
Putrevu, Sanjay
5
Takahashi, Ikuo
5
Ahmad, Shimi Naurin
4
Cho, Hyuksoo
4
Mikhailitchenko, Andrey
4
Mikhailitchenko, Galina
4
Papadopoulos, Nicolas G.
4
Petrof, John V.
4
Spielmann, Nathalie
4
Yingwei, Ren
4
Zhang, Chun
4
Zhang, Man
4
Browne, Elizabeth
3
Chandra, Ramdas
3
Eggert, Axel
3
Gierl, Heribert
3
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Journal of business research : JBR
71
Journal of Business Research
31
Journal of retailing and consumer services
8
International journal of advertising : the quarterly review of marketing communications
6
The journal of services marketing
6
International marketing review
5
Journal of Economic Psychology
4
Journal of international consumer marketing
4
International journal of consumer studies
3
Journal of advertising research
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Journal of international marketing
3
Marketing and multicultural diversity
3
Psychology & marketing
3
The journal of consumer marketing
3
International journal of hospitality management
2
Journal of Consumer Research
2
Journal of Product & Brand Management
2
Journal of business ethics : JOBE
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of marketing communications
2
Journal of the Academy of Marketing Science
2
Multinational business review
2
The journal of applied business research
2
Business horizons
1
Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l'Administration
1
Cross-cultural and critical perspectives on brands
1
Die Betriebswirtschaft / DBW-Depot
1
Die Betriebswirtschaft, DBW-Depot
1
European journal of marketing : EJM
1
Handbook of strategic e-business management
1
International Journal of Consumer Studies
1
International Marketing Review
1
International journal of business environment : IJBE
1
International journal of electronic commerce : IJEC
1
International journal of retail & distribution management
1
Journal of Global Scholars of Marketing Science
1
Journal of International Business Studies
1
Journal of Services Marketing
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Journal of financial services marketing : JFSM
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ECONIS (ZBW)
93
OLC EcoSci
64
RePEc
40
USB Cologne (EcoSocSci)
7
Other ZBW resources
7
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1
What managers should know about the sharing economy
Habibi, Mohammad Reza
;
Davidson, Alexander
;
Laroche, Michel
- In:
Business horizons
60
(
2017
)
1
,
pp. 113-121
Persistent link: https://www.econbiz.de/10011771635
Saved in:
2
Materialism and the sharing economy : a cross-cultural study of American and Indian consumers
Davidson, Alexander
;
Habibi, Mohammad Reza
;
Laroche, Michel
- In:
Journal of business research : JBR
82
(
2018
),
pp. 364-372
Persistent link: https://www.econbiz.de/10011771915
Saved in:
3
A content analysis of fear appeal advertising in Canada, China, and France
Bartikowski, Boris
;
Laroche, Michel
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
103
(
2019
),
pp. 232-239
Persistent link: https://www.econbiz.de/10012104211
Saved in:
4
The differential roles of verbs, nouns, and adjectives in English and Chinese messages among bilingual consumers
Zhang, Chun
;
Laroche, Michel
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
72
(
2017
),
pp. 127-135
Persistent link: https://www.econbiz.de/10011645533
Saved in:
5
Congruency of humour and cultural values in print ads : cross-cultural differences among the US, France and China
Laroche, Michel
;
Nepomuceno, Marcelo Vinhal
;
Richard, …
- In:
International journal of advertising : the quarterly …
33
(
2014
)
4
,
pp. 681-705
Persistent link: https://www.econbiz.de/10010466398
Saved in:
6
A model of online consumer behavior
Laroche, Michel
;
Richard, Marie-Odile
- In:
Handbook of strategic e-business management
,
(pp. 325-346)
.
2014
Persistent link: https://www.econbiz.de/10010233070
Saved in:
7
What's so funny? : the use of humor in magazine advertising in the United States, China and France
Laroche, Michel
;
Nepomuceno, Marcelo Vinhal
;
Huang, Liang
; …
- In:
Journal of advertising research
51
(
2011
)
2
,
pp. 404-416
Persistent link: https://www.econbiz.de/10009267460
Saved in:
8
Effects of multi-channel marketing on consumers' online search behavior : the power of multiple points of connection
Laroche, Michel
;
Kiani, Isar
;
Economakis, Nectarios
; …
- In:
Journal of advertising research
53
(
2013
)
4
,
pp. 431-443
Persistent link: https://www.econbiz.de/10010245517
Saved in:
9
How to reduce perceived risk when buying online : the interactions between intangibility, product knolwedge, brand familarity, privacy and security concerns
Nepomuceno, Marcelo Vinhal
;
Laroche, Michel
;
Richard, …
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 619-629
Persistent link: https://www.econbiz.de/10010388516
Saved in:
10
How do involvement and product knowledge affect the relationship between intangibility and perceived risk for brands and product categories?
Laroche, Michel
;
Nepomuceno, Marcelo Vinhal
;
Richard, …
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 197-210
Persistent link: https://www.econbiz.de/10003987459
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