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Demand chain management : enhancing customer lifetime value through integration of marketing and supply chain management

Madhani, Pankaj M. - In: The IUP journal of business strategy : IJBS 12 (2015) 3, pp. 7-26

Persistent link: https://www.econbiz.de/10011412145

Enhancing customer value creation with market culture : developing 7Cs framework

Madhani, Pankaj M. - In: The IUP journal of management research : IJMR 17 (2018) 3, pp. 46-63

Persistent link: https://www.econbiz.de/10011980556

Strategic supply chain management for enhancing competitive advantages : developing business value added framework

Madhani, Pankaj M. - In: International journal of value chain management : IJVCM 10 (2019) 4, pp. 316-338

Persistent link: https://www.econbiz.de/10012155313

Lean Six Sigma deployment in BFSI sector : synthesising and developing customer value creation models

Madhani, Pankaj M. - In: International journal of electronic customer … 11 (2017/2018) 3, pp. 272-314

Persistent link: https://www.econbiz.de/10011966943

Building a customer-focused culture in organisations : developing 7Cs model

Madhani, Pankaj M. - In: International journal of business excellence 16 (2018) 2, pp. 199-232

Persistent link: https://www.econbiz.de/10011966955

Fast fashion retailing : RFID deployment for enhancing customer value proposition

Madhani, Pankaj M. - In: Fast fashion systems : theories and applications, (pp. 35-55). 2014

Persistent link: https://www.econbiz.de/10010234585

Business value added through RFID deployment in retail : a synthesis, conceptual framework and research propositions

Madhani, Pankaj M. - In: International journal of electronic customer … 5 (2011) 3/4, pp. 305-322

Persistent link: https://www.econbiz.de/10009489242

Value creation through integration of supply chain management and marketing strategy

Madhani, Pankaj M. - In: The IUP journal of business strategy : IJBS 9 (2012) 1, pp. 7-26

Persistent link: https://www.econbiz.de/10009569483

The Adoption of RFID in Retail Marketing : A Business Value Added Framework

Madhani, Pankaj M. - 2015

The implementation of RFID technology in the diverse areas of business, such as retail marketing is in its early stages. Not many empirical studies on RFID deployment in the shop-floor retailing have been reported. In a current era of intense competition, a retailer needs to exploit the use of...

Persistent link: https://www.econbiz.de/10013038884

Enhancing customer lifetime value in fast fashion retailing with RFID initiatives

Madhani, Pankaj M. - In: International journal of business and globalisation : IJBG 15 (2015) 2, pp. 205-237

Persistent link: https://www.econbiz.de/10011574658