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Strategic intent and performance: The role of resource allocation decisions

Mariadoss, Babu John; Johnson, Jean L.; Martin, Kelly D. - In: Journal of Business Research 67 (2014) 11, pp. 2393-2402

The notion that a firm's strategic intent can affect its performance through managerial actions has become prominent in the organization literature. In this research, we propose that strategic aggressive firms will foster decisions that favor holding low levels of slack and low levels of R&D...

Persistent link: https://www.econbiz.de/10010906716

Marketing ethics and differentiation : implications for normalized deviance

Martin, Kelly D.; Johnson, Jean L. - In: Handbook on ethics and marketing, (pp. 150-167). 2015

Persistent link: https://www.econbiz.de/10011302066

Political management, research and development, and advertising capital in the pharmaceutical industry : a good prognosis?

Martin, Kelly D.; Josephson, Brett W.; Vadakkepatt, … - In: Journal of marketing 82 (2018) 3, pp. 87-107

Persistent link: https://www.econbiz.de/10011850432

Ethical beliefs and information asymmetries in supplier relationships

Martin, Kelly D.; Johnson, Jean L. - In: Journal of public policy & marketing : JPP & M ; an … 29 (2010) 1, pp. 38-51

Persistent link: https://www.econbiz.de/10003979312

Strategic culture and environmental dimensions as determinants of anomie in publicly-traded and privately-held firms

Johnson, Jean L.; Martin, Kelly D.; Saini, Amit - In: Business ethics quarterly : the journal of the Society … 21 (2011) 3, pp. 473-502

Persistent link: https://www.econbiz.de/10009160756

Organizational change, normative control deinstitutionalization, and corruption

Martin, Kelly D.; Johnson, Jean L.; Cullen, John B. - In: Business ethics quarterly : the journal of the Society … 19 (2009) 1, pp. 105-130

Persistent link: https://www.econbiz.de/10003805639

Strategic intent and performance : the role of resource allocation decisions

Mariadoss, Babu John; Johnson, Jean L.; Martin, Kelly D. - In: Journal of business research : JBR 67 (2014) 11, pp. 2393-2402

Persistent link: https://www.econbiz.de/10010401973

Institutional pressures and marketing ethics initiatives : the focal role of organizational identity

Martin, Kelly D.; Johnson, Jean L.; French, Joseph J. - In: Journal of the Academy of Marketing Science 39 (2011) 4, pp. 574-591

Persistent link: https://www.econbiz.de/10009297199

A framework for ethical conformity in marketing

Martin, Kelly D.; Johnson, Jean L. - In: Journal of business ethics : JOBE 80 (2008) 1, pp. 103-109

Persistent link: https://www.econbiz.de/10003732707

Deciding to Bribe: A Cross-Level Analysis of Firm and Home Country Influences on Bribery Activity

Martin, Kelly D.; Cullen, John B.; Johnson, Jean L.; … - In: Academy of Management journal : AMJ 50 (2007) 6, pp. 1401-1422

Persistent link: https://www.econbiz.de/10007906055