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Overcoming privacy concerns in consumers' use of health information technologies : a justice framework

Slepchuk, Alec N.; Milne, George R.; Swani, Kunal - In: Journal of business research : JBR 141 (2022), pp. 782-793

Persistent link: https://www.econbiz.de/10013168019

Optimizing the future of innovative technologies and infinite data : editorial

Walker, Kristen L.; Milne, George R.; Weinberg, Bruce D. - In: Journal of public policy & marketing 38 (2019) 4, pp. 403-413

Persistent link: https://www.econbiz.de/10012534255

The benefits of meeting buyer privacy expectations across information, time, and space dimensions

Swani, Kunal; Milne, George R.; Brown, Brian P. - In: Industrial marketing management : the international … 112 (2023), pp. 14-26

Persistent link: https://www.econbiz.de/10014334339

Self‐disclosure on the web

Gabisch, Jason A.; Milne, George R. - In: Journal of Research in Interactive Marketing 7 (2013) 2, pp. 140-158

Purpose – Rewards and safety cues are frequently used by online marketers to enhance privacy attitudes and to encourage … privacy attitudes and self‐disclosure, and that these effects depend on consumers' regulatory focus. Originality/value – The … relative effectiveness of rewards and safety cues for enhancing privacy attitudes and encouraging self‐disclosure is not clear …

Persistent link: https://www.econbiz.de/10014902499

Toward a framework for assessing covert marketing practices

Milne, George R.; Bahl, Shalini; Rohm, Andrew - In: Journal of public policy & marketing : JPP & M ; an … 27 (2008) 1, pp. 57-62

Persistent link: https://www.econbiz.de/10003717432

Information privacy research : framework for integrating multiple publics, information channels, and responses

Peltier, James; Milne, George R.; Phelps, Joseph E. - In: Journal of interactive marketing : a quarterly … 23 (2009) 2, pp. 191-205

Persistent link: https://www.econbiz.de/10003847138

Are there differences between consumers' and marketers' privacy expectations? : a segment- and technology-level analysis

Milne, George R.; Bahl, Shalini - In: Journal of public policy & marketing : JPP & M ; an … 29 (2010) 1, pp. 138-149

Persistent link: https://www.econbiz.de/10003979344

Teaching information privacy in marketing courses : key educational issues for principles of marketing and elective marketing courses

Peltier, James; Milne, George R.; Phelps, Joseph E.; … - In: Journal of marketing education : JME 32 (2010) 2, pp. 224-246

Persistent link: https://www.econbiz.de/10003997716

Internet of Things : convenience vs. privacy and secrecy

Weinberg, Bruce D.; Milne, George R.; Andonova, Yana G.; … - In: Business horizons 58 (2015) 6, pp. 615-624

Persistent link: https://www.econbiz.de/10011392834

Self-disclosure on the web : rewards, safety cues, and the moderating role of regulatory focus

Gabisch, Jason A.; Milne, George R. - In: Journal of research in interactive marketing : … 7 (2013) 2, pp. 140-158

Persistent link: https://www.econbiz.de/10009764257