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Demand for products is often modeled as a function of product attributes. We propose that demand for experiential or hedonic products be modeled also as a function of “emotional product attributes” or emotions that a product might elicit from consumers. Our category of interest is the U.S....
Persistent link: https://www.econbiz.de/10013159649
In 2008, New York City mandated that all chain restaurants post calorie information in their menus. For managers of chain and standalone restaurants, as well as for policy makers, a pertinent goal might be to monitor the impact of this regulation on consumer conversations. We propose a scalable...
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We study the impact of a mandated increase in minimum wages on consumer perceptions of multiple dimensions of service quality in the restaurant industry. When faced with higher minimum wages, firms might reduce employees, resulting in poorer consumer service. Alternatively, higher-paid workers...
Persistent link: https://www.econbiz.de/10014089464