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Parasuraman, A.
Grewal, Dhruv
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Marketing research
Parasuraman, A.
;
Grewal, Dhruv
;
Krishnan, Ramayya
-
2007
-
2. ed.
Persistent link: https://www.econbiz.de/10003309209
Saved in:
2
The future of frontline research : invited commentaries
Rafaeli, Anat
;
Altman, Daniel
;
Gremler, Dwayne D.
; …
- In:
Journal of service research : JSR
20
(
2017
)
1
,
pp. 91-99
Persistent link: https://www.econbiz.de/10011648268
Saved in:
3
SPECIAL ISSUE ON "SERVING CUSTOMERS AND CONSUMERS EFFECTIVELY IN THE TWENTY-FIRST CENTURY: EMERGING ISSUES AND SOLUTIONS" - The Impact of Technology on the Quality-Value-Loyalty Ch...
Parasuraman, A.
;
Grewal, Dhruv
- In:
Journal of the Academy of Marketing Science
28
(
2000
)
1
,
pp. 168
Persistent link: https://www.econbiz.de/10006152478
Saved in:
4
SPECIAL ISSUE ON "SERVING CUSTOMERS AND CONSUMERS EFFECTIVELY IN THE TWENTY-FIRST CENTURY: EMERGING ISSUES AND SOLUTIONS" - Serving Customers and Consumers Effectively in the Twent...
Parasuraman, A.
;
Grewal, Dhruv
- In:
Journal of the Academy of Marketing Science
28
(
2000
)
1
,
pp. 9-16
Persistent link: https://www.econbiz.de/10006152492
Saved in:
5
The Influence of Store Environment on Quality Inferences and Store Image
Baker, J.
;
Grewal, Dhruv
;
Parasuraman, A.
- In:
Journal of the Academy of Marketing Science
22
(
1994
)
4
,
pp. 328-339
Persistent link: https://www.econbiz.de/10006155366
Saved in:
6
The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions
Baker, Julie
;
Parasuraman, A.
;
Grewal, Dhruv
;
Voss, Glenn B.
- In:
Journal of marketing
66
(
2002
)
2
,
pp. 120-141
Persistent link: https://www.econbiz.de/10005943708
Saved in:
7
The Roles of Price, Performance, and Expectations in Determining Satisfaction in Service Exchanges
Voss, Glenn B.
;
Parasuraman, A.
;
Grewal, Dhruv
- In:
Journal of marketing
62
(
1998
)
4
,
pp. 46-61
Persistent link: https://www.econbiz.de/10005973273
Saved in:
8
The Fifth Industrial Revolution : how harmonious human-machine collaboration is triggering a retail and service [r]evolution
Noble, Stephanie M.
;
Mende, Martin
;
Grewal, Dhruv
; …
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 199-208
Persistent link: https://www.econbiz.de/10013364276
Saved in:
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