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~person:"Phau, Ian"
~subject:"Jugendliche"
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The effects of food neophobia...
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Jugendliche
Consumer behaviour
100
Konsumentenverhalten
83
Brand management
33
Markenführung
32
Luxury goods
31
Luxusgüter
31
Brand image
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Fashion
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Holiday behaviour
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Youth
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Phau, Ian
Chan, Kara
19
Grønhøj, Alice
10
Gentina, Élodie
9
Khare, Arpita
8
Bech-Larsen, Tino
7
Kooreman, Peter
7
Lowrey, Tina M.
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Tjiptono, Fandy
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Bakir, Aysen
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Gentina, Elodie
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Kumar, Dr. Vinay
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Lange, Elmar
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Pechmann, Cornelia
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Shrum, L. J.
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Arli, Denni
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Breitfelder, Ariane
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Bütikofer, Aline
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Fortin, Bernard
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Handa, Meenakshi
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Karbownik, Krzysztof
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Komlos, John
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Ng, Yu Leung
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Powell, Lisa M.
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Rose, Gregory
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Sarkar, Abhigyan
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Sarkar, Juhi Gahlot
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Singh, Rashmi
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Sunder, Marco
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Abrahamsson, Sara
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Aurino, Elisabetta
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Binney, Wayne
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Chaplin, Lan Nguyen
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Chaudhary, Sartaj
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Dey, Ajoy Kumar
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Hall, John
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John, Deborah Roedder
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Liu, Gilbert
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Young consumers : insight and ideas for responsible marketers
2
Direct marketing : an international journal
1
Journal of fashion marketing and management
1
Journal of international consumer marketing
1
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ECONIS (ZBW)
5
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1
How young adult consumers evaluate diffusion brands : effects of brand loyalty and status consumption
Phau, Ian
;
Cheong, Edith
- In:
Journal of international consumer marketing
21
(
2009
)
2
,
pp. 109-123
Persistent link: https://www.econbiz.de/10003890723
Saved in:
2
Young consumers' evaluations of diffusion brands
Phau, Ian
;
Cheong, Edith
- In:
Young consumers : insight and ideas for responsible …
10
(
2009
)
3
,
pp. 210-224
Persistent link: https://www.econbiz.de/10003898956
Saved in:
3
Young consumers' motives for using SMS and perceptions towards SMS advertising
Phau, Ian
;
Teah, Min
- In:
Direct marketing : an international journal
3
(
2009
)
2
,
pp. 97-108
Persistent link: https://www.econbiz.de/10003936993
Saved in:
4
"Bend it like Beckham" : the influence of sports celebrities on young adult consumers
Dix, Steve
;
Phau, Ian
;
Pougnet, Sonia
- In:
Young consumers : insight and ideas for responsible …
11
(
2010
)
1
,
pp. 36-46
Persistent link: https://www.econbiz.de/10003972239
Saved in:
5
Attitudes toward domestic and foreign luxury brand apparel : a comparison between status and non status seeking teenagers
Phau, Ian
;
Leng, Yip Siew
- In:
Journal of fashion marketing and management
12
(
2008
)
1
,
pp. 68-89
Persistent link: https://www.econbiz.de/10003696372
Saved in:
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