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Inferiority feeling and conspicuous buying behaviour : analysing quality of life concerns among consumers in Mexico
Rajagopal - In: International journal of productivity and quality … 35 (2022) 2, pp. 171-192
Persistent link: https://www.econbiz.de/10013093198
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Facilities planning in retailing and value generation among urban consumers
Rajagopal - In: International journal of electronic marketing and … 12 (2021) 2, pp. 196-213
Persistent link: https://www.econbiz.de/10012509425
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Drivers of consumer attitudes towards online shopping in the Indian market : analysis through an extended TAM model
Reyes-Mercado, Pável; Karthik, M.; Mishra, Ram Kumar; … - In: International journal of business innovation and research 13 (2017) 3, pp. 326-343
Persistent link: https://www.econbiz.de/10011840440
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Consumer response and cyclicality in new products management
Rajagopal - In: Journal of customer behaviour 7 (2008) 2, pp. 165-180
Persistent link: https://www.econbiz.de/10003726297
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Consumer behavior : global shifts and local effects
Rajagopal - 2010
Persistent link: https://www.econbiz.de/10003872780
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Arousal and merriment as decision drivers among young consumers
Rajagopal - In: Journal of international consumer marketing 21 (2009) 4, pp. 271-283
Persistent link: https://www.econbiz.de/10003902796
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Influence of brand name in variety seeking behaviour of consumers: an empirical analysis
Rajagopal - In: International journal of management practice : IJMP 2 (2006/07) 4, pp. 306-323
Persistent link: https://www.econbiz.de/10003446115
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Modeling asymmetric consumer behavior and demand equations for bridging gaps in retailing
Rajagopal - In: New econometric modelling research, (pp. 171-186). 2008
Persistent link: https://www.econbiz.de/10003694085
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Store loyalty and consumer response to clearance sales : an empirical analysis in Mexican retail environment
Rajagopal; Rajagopal, Amritanshu - 2007
Persistent link: https://www.econbiz.de/10003669055
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Impact of radio advertisements on buying behaviour of urban commuters
Rajagopal - In: International journal of retail & distribution management 39 (2011) 7, pp. 480-503
Persistent link: https://www.econbiz.de/10009240868