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~person:"Robinson, Patrick J."
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Robinson, Patrick J.
Wind, Yoram
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Advertising measurement and decision making
Robinson, Patrick J.
-
1968
Persistent link: https://www.econbiz.de/10000670797
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2
Industrial buying and creative marketing
Robinson, Patrick J.
;
Faris, Charles W.
-
1967
Persistent link: https://www.econbiz.de/10000577840
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3
Advertising Measurement and decision making
Dalbey, Homer M.
;
Gross, Irwin
;
Wind, Yoram
-
1968
Persistent link: https://www.econbiz.de/10004348099
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