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~person:"Sheth, Jagdish N."
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Consumer behaviour
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23
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16
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Sheth, Jagdish N.
Bruhn, Manfred
170
Kotler, Philip
151
Huber, Frank
137
Herrmann, Andreas
121
Bauer, Hans H.
119
Han, Heesup
118
Belk, Russell W.
115
Homburg, Christian
113
Mattila, Anna S.
109
Wiedmann, Klaus-Peter
109
Phau, Ian
104
Grunert, Klaus G.
102
Lusk, Jayson L.
93
Gierl, Heribert
92
Meffert, Heribert
90
Foxall, Gordon R.
86
Grewal, Dhruv
82
Khare, Arpita
78
Usman, Osly
76
Bagozzi, Richard P.
75
Rajagopal
75
Dwivedi, Yogesh Kumar
74
Stavins, Joanna
74
Keller, Kevin Lane
71
Vrontis, Demetris
70
Wansink, Brian
70
Agarwal, Sumit
69
Laroche, Michel
69
Loureiro, Sandra Maria Correia
69
Nayga, Rodolfo M.
69
Pepels, Werner
69
Kumar, V.
68
Pelsmacker, Patrick de
68
Septianto, Felix
67
Paul, Justin
65
Verhoef, Peter C.
65
Walsh, Gianfranco
63
Bruwer, Johan
61
Chintagunta, Pradeep K.
61
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Freie Universität Berlin / Institut für Marketing
1
International Conference on Relationship Marketing <1996, Berlin>
1
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Legends in consumer behavior
42
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29
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5
Journal of business research : JBR
3
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3
Journal of the Academy of Marketing Science
3
Journal of global marketing
2
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1
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1
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1
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1
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1
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1
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1
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ECONIS (ZBW)
109
USB Cologne (EcoSocSci)
2
Other ZBW resources
1
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Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
2
How digital technologies are enabling consumers and transforming the practice of marketing
Hendrix, Philip E.
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 149-150
Persistent link: https://www.econbiz.de/10010357881
Saved in:
3
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
4
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
5
Mindful consumption : a customer-centric approach to sustainability
Sheth, Jagdish N.
;
Sethia, Nirmal K.
;
Srinivas, Shanthi
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
1
,
pp. 21-39
Persistent link: https://www.econbiz.de/10008909612
Saved in:
6
Relationship marketing in consumer markets : antecedents and consequences
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Handbook of relationship marketing
,
(pp. 171-207)
.
2000
Persistent link: https://www.econbiz.de/10001559315
Saved in:
7
A tribute to Jagdish N. Sheth
Parvatiyar, Atul
(
ed.
);
Sheth, Jagdish N.
(
honouree
)
-
2021
Persistent link: https://www.econbiz.de/10012549163
Saved in:
8
New areas of research in marketing strategy, consumer behavior, and marketing analytics : the future is bright
Sheth, Jagdish N.
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10012483496
Saved in:
9
Sustainable marketing : market-driving, not market-driven
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Journal of macromarketing
41
(
2021
)
1
,
pp. 150-165
Persistent link: https://www.econbiz.de/10012485425
Saved in:
10
Business models to serve low-income consumers in emerging markets
Pels, Jaqueline
;
Sheth, Jagdish N.
- In:
Marketing theory
17
(
2017
)
3
,
pp. 373-391
Persistent link: https://www.econbiz.de/10011825009
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