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Van Den Bulte, Christophe
Wuyts, Stefan
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Vertical marketing systems for complex products : a triadic perspective
Wuyts, Stefan
;
Stremersch, Stefan
;
Van Den Bulte, Christophe
-
2008
Persistent link: https://www.econbiz.de/10003727669
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2
Leveraging customer networks
Van Den Bulte, Christophe
;
Wuyts, Stefan
- In:
The network challenge : strategy, profit, and risk in …
,
(pp. 243-258)
.
2009
Persistent link: https://www.econbiz.de/10003863987
Saved in:
3
Networks governance
Wuyts, Stefan
;
Van Den Bulte, Christophe
- In:
Handbook of business-to-business marketing
,
(pp. 73-89)
.
2012
Persistent link: https://www.econbiz.de/10009500197
Saved in:
4
Social networks and marketing
Van Den Bulte, Christophe
;
Wuyts, Stefan
-
2007
Persistent link: https://www.econbiz.de/10009668578
Saved in:
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