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Journal of marketing theory and practice
2
Journal of strategic marketing
2
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
2
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OLC EcoSci
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ECONIS (ZBW)
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An exploratory case study analysis of contemporary marketing practices
Palmer, Roger
;
Wilson, Hugh
- In:
Journal of strategic marketing
17
(
2009
)
2
,
pp. 169-187
Persistent link: https://www.econbiz.de/10003858948
Saved in:
2
The implications of service-dominant logic and integrated solutions on the sales function
Le Meunier-FitzHugh, Kenneth
;
Baumann, Jasmin
;
Palmer, Roger
- In:
Journal of marketing theory and practice
19
(
2011
)
4
,
pp. 423-440
Persistent link: https://www.econbiz.de/10009383555
Saved in:
3
An exploratory case study analysis of contemporary marketing practices
Palmer, Roger
;
Wilson, Hugh
- In:
Journal of strategic marketing
17
(
2009
)
2
,
pp. 169
Persistent link: https://www.econbiz.de/10008256262
Saved in:
4
Determinants of Customer Satisfaction in a Multi-Channel B2B Environment
Madaleno, Rita
;
Wilson, Hugh
;
Palmer, Roger
- In:
Total quality management & business excellence : an …
18
(
2007
)
8
,
pp. 915-926
Persistent link: https://www.econbiz.de/10007864052
Saved in:
5
Determinants of Customer Satisfaction in a Multi-Channel B2B Environment
Madaleno, Rita
;
Wilson, Hugh
;
Palmer, Roger
- In:
Total quality management & business excellence : an …
18
(
2007
)
7-8
,
pp. 915-926
Persistent link: https://www.econbiz.de/10007877471
Saved in:
6
The implications of service-dominant logic and integrated solutions on the sales function
Meunier-FitzHugh, Kenneth Le
;
Baumann, Jasmin
;
Palmer, Roger
- In:
Journal of marketing theory and practice
19
(
2011
)
4
,
pp. 423-440
Persistent link: https://www.econbiz.de/10009884986
Saved in:
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