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Rational and emotional factors of customer satisfaction and brand loyalty in a business-to-business setting
Elsäßer, Marc; Wirtz, Bernd W. - In: The journal of business & industrial marketing 32 (2017) 1, pp. 139-153
Persistent link: https://www.econbiz.de/10011609381
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Strategies for the reduction of purchase risk as a determining factor for the success of online retailing
Wirtz, Bernd W.; Olderog, Torsten - In: Yearbook of marketing and consumer research 5 (2007), pp. 83-104
Persistent link: https://www.econbiz.de/10003747246
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Strategien zur Reduktion des Einkaufsrisikos als Determinanten des Erfolgs im Online-Handel
Wirtz, Bernd W.; Olderog, Torsten - In: Jahrbuch der Absatz- und Verbrauchsforschung 52 (2006) 1, pp. 19-41
Persistent link: https://www.econbiz.de/10003330541
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Faktoren des Markterfolges im elektronischen Einzelhandel
Olderog, Torsten - 2003 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001769387
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Success factors of management consulting
Bronnenmayer, Matias; Wirtz, Bernd W.; Göttel, Vincent - In: Review of managerial science 10 (2016) 1, pp. 1-34
Persistent link: https://www.econbiz.de/10011669889
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Determinants of online review credibility and its impact on consumers' purchase intention
Thomas, Marc-Julian; Wirtz, Bernd W.; Weyerer, Jan C. - In: Journal of electronic commerce research : JECR 20 (2019) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10012156386
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Influencing factors of online reviews : an empirical analysis of determinants of purchase intention
Thomas, Marc-Julian; Wirtz, Bernd W.; Weyerer, Jan C. - In: International journal of electronic business : IJEB 15 (2019) 1, pp. 43-71
Persistent link: https://www.econbiz.de/10012251164
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Perceived quality of web-based financial advice and its impacts
Pistoia, Adriano; Wirtz, Bernd W.; Elsäßer, Marc - In: International journal of electronic business 12 (2015) 4, pp. 319-344
Persistent link: https://www.econbiz.de/10011548165
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Local e-government and user satisfaction with city portals : the citizens’ service preference perspective
Wirtz, Bernd W.; Kurtz, Oliver Tuna - In: International review on public and non-profit marketing 13 (2016) 3, pp. 265-287
In the past decade, governments all over the world have incrementally employed E-Government websites to improve public administration efficiency by augmenting the effectiveness, quality, transparency and availability of information and services for their citizens. Despite the increased interest...
Persistent link: https://www.econbiz.de/10011746550
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User integration in social media : an empirical analysis
Wirtz, Bernd W.; Nitzsche, Philipp T.; Ullrich, Sebastian - In: International journal of electronic business 11 (2014) 1, pp. 63-84
Persistent link: https://www.econbiz.de/10010390844