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Speaking up because it's my brand : examining employee brand psychological ownership and voice behavior in hospitality organizations

Xiong, Lina; So, Kevin Kam Fung; Wu, Luorong; King, Ceridwyn - In: International journal of hospitality management 83 (2019), pp. 274-282

Persistent link: https://www.econbiz.de/10012122098

Brand management in the era of social media : social visibility of consumption and customer brand identification

So, Kevin Kam Fung; Wu, Luorong; Xiong, Lina; King, Ceridwyn - In: Journal of travel research : a quarterly publication of … 57 (2018) 6, pp. 727-742

Persistent link: https://www.econbiz.de/10011927123

The impact of employee conspicuous consumption cue and physical attractiveness on consumers’ behavioral responses to service failures

Wu, Laurie; So, Kevin Kam Fung; Xiong, Lina; King, Ceridwyn - In: International Journal of Contemporary Hospitality Management 31 (2019) 1, pp. 21-40

Purpose: There is a growing trend that hospitality brands are allowing employees to personalize their workplace display. Following this trend in practice, this paper aims to examine the influence of employees’ conspicuous consumption cues (ECCCs) on consumer responses toward service failures...

Persistent link: https://www.econbiz.de/10012069204

The importance of employee brand understanding, brand identification, and brand commitment in realizing brand citizenship behaviour

Piehler, Rico; King, Ceridwyn; Burmann, Christoph; … - In: European journal of marketing : EJM 50 (2016) 9/10, pp. 1575-1601

Persistent link: https://www.econbiz.de/10011616836

Motivational drivers that fuel employees to champion the hospitality brand

Xiong, Lina; King, Ceridwyn - In: International journal of hospitality management 44 (2015), pp. 58-69

Persistent link: https://www.econbiz.de/10010501238

Exploring how employee sense of brand community affects their attitudes and behavior

Xiong, Lina; King, Ceridwyn - In: Journal of hospitality & tourism research : JHTR ; the … 44 (2020) 4, pp. 567-596

Persistent link: https://www.econbiz.de/10012212578

Too much of a good thing? : examining how proactive personality affects employee brand performance under formal and informal organizational support

Xiong, Lina; King, Ceridwyn - In: International journal of hospitality management 68 (2018), pp. 12-22

Persistent link: https://www.econbiz.de/10011811126

"That's not my job" : exploring the employee perspective in the development of brand ambassadors

Xiong, Lina; King, Ceridwyn; Piehler, Rico - In: International journal of hospitality management 35 (2013), pp. 348-359

Persistent link: https://www.econbiz.de/10010225771

Where is the love? : investigating multiple membership and hotel customer loyalty

Xiong, Lina; King, Ceridwyn; Hu, Clark - In: International journal of contemporary hospitality management 26 (2014) 4, pp. 572-592

Persistent link: https://www.econbiz.de/10010387389