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~person:"Yan, Ruiliang"
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Yan, Ruiliang
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Journal of retailing and consumer services
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E-business applications for product development and competitive growth : emerging technologies
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ECONIS (ZBW)
25
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1
Manufacturer's cooperative advertising, demand uncertainty, and information sharing
Yan, Ruiliang
;
Cao, Zixia
;
Pei, Zhi
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 709-717
Persistent link: https://www.econbiz.de/10011436236
Saved in:
2
A manufacturer distribution issue : how to manage an online and a traditional retailer
Amrouche, Nawel
;
Yan, Ruiliang
-
2016
Persistent link: https://www.econbiz.de/10011547153
Saved in:
3
Do channel members value the multiple-cooperation strategy?
Yan, Ruiliang
;
Pei, Zhi
;
Myers, Chris
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 84-95
Persistent link: https://www.econbiz.de/10011473150
Saved in:
4
Do channel members value supportive retail services? : why?
Pei, Zhi
;
Yan, Ruiliang
- In:
Journal of business research : JBR
68
(
2015
)
6
,
pp. 1350-1358
Persistent link: https://www.econbiz.de/10010530594
Saved in:
5
Mobile channel and channel coordination under different supply chain contexts
Amrouche, Nawel
;
Pei, Zhi
;
Yan, Ruiliang
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 165-182
Persistent link: https://www.econbiz.de/10012162493
Saved in:
6
Return policies and O2O coordination in the e-tailing age
Yan, Ruiliang
;
Pei, Zhi
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 314-321
Persistent link: https://www.econbiz.de/10012114171
Saved in:
7
Population internet penetration rate and channel supply chain players' performances
Yan, Ruiliang
;
Wang, John
;
Ghose, Sanjoy
- In:
International journal of internet marketing and …
5
(
2009
)
4
,
pp. 329-347
Persistent link: https://www.econbiz.de/10003896337
Saved in:
8
Cooperative advertising, pricing strategy and firm performance in the e-marketing age
Yan, Ruiliang
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
4
,
pp. 510-519
Persistent link: https://www.econbiz.de/10008735690
Saved in:
9
Channel integration and profit sharing in the dynamics of multi-channel firms
Yan, Ruiliang
;
Wang, John
;
Zhou, Bin
- In:
Journal of retailing and consumer services
17
(
2010
)
5
,
pp. 430-440
Persistent link: https://www.econbiz.de/10008654214
Saved in:
10
Demand forecast information sharing in the competitive online and traditional retailers
Yan, Ruiliang
- In:
Journal of retailing and consumer services
17
(
2010
)
5
,
pp. 386-394
Persistent link: https://www.econbiz.de/10008654219
Saved in:
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