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Das Thema „Fundraising im Internet“ wird in der vorliegenden Dissertation unter drei Gesichtspunkten betrachtet: 1 …. Potentiale des Internets für das Fundraising, 2. Inhalte auf den Websites von Nonprofit-Organisationen sowie 3. Wünsche der … Internet-Spender. Zunächst werden auf einer theoretischen Ebene die Potentiale dargelegt, die das Internet für das Fundraising …
Persistent link: https://www.econbiz.de/10009475630
INTRODUCTION. This chapter considers what we know, and what we might like to know about corporate philanthropy and community engagement. It does so particularly through a nonprofit marketing lens, that is, from the perspective of the nonprofit organization seeking mission revenue and resources...
Persistent link: https://www.econbiz.de/10009437688
to nonprofit organizations. Depending on the nonprofit’s fundraising response, government spending may result in the … expenditures on the environment actually crowd in private giving, partly due to the increased fundraising response by charities …
Persistent link: https://www.econbiz.de/10009429298
charity poses the market design question of how to price these memberships to capture the maximum value from donors' altruism …, framing the charity's membership price as a discount increases response rates and decreases conditional contributions from … fundraising strategies on the specifics of past donation dimensions.The second chapter examines an auction used to solve the …
Persistent link: https://www.econbiz.de/10009450803
Full-text of this article is not available in this e-prints serivce. This article was originally published following peer-review in the International Journal of Nonprofit and Voluntary Sector Marketing, published by and copyright John Wiley & Sons Ltd.
Persistent link: https://www.econbiz.de/10009455012
factors that influence voluntary contributions. I examine the effects of organizational characteristics, such as fundraising … cost to the donor of achieving a one-dollar increase in the provision of program services. Resources devoted to fundraising …
Persistent link: https://www.econbiz.de/10009445425
Fundraising is a field misunderstood in public perception (Giving Australia 2005) yet fundraisers are arguably critical … change agents in Australian society. Debate continues around aspects of whether fundraising is an industry or a profession … professionalisation of fundraising in creating more sustainable organisations and the issues of providing a supply of qualified …
Persistent link: https://www.econbiz.de/10009437560
fundraising presents a challenge for many NGOs. The potential of individual donors to financially support INGOs has been … for many of the country’s NGOs. Individual fundraising is just one of many fundraising models, but one that is … fundraising initiatives in other middle income countries could help avoid some of the challenges particular to fundraising in such …
Persistent link: https://www.econbiz.de/10009447776
Traditional (or commercial) CRM is a well-defined domain but there is currently no generally accepted definition of what constitutes CRM in the not for profit (NfP) sector. Not for profit organisations are organisations which exist for a social purpose, are independent of the State, and which...
Persistent link: https://www.econbiz.de/10009465412
Corporate sponsorship is becoming more widespread as a fund raising effort by private, non-profit gardens and museums. , n this study, the researcher used five Impact Areas to measure how corporate sponsorship influenced the four case study sites. They were policies, finances, programs,...
Persistent link: https://www.econbiz.de/10009467379