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Toward the improvement of new product search ans screening
Shocker, Allan D.; Gensch, Dennis; Simon, Leonard S. - In: Corporate strategy and product innovation, (pp. 271-284). 1976
Persistent link: https://www.econbiz.de/10002814479
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Another look at A.I.D.
Staelin, Richard - In: Journal of advertising research 11 (1971) 5, pp. 23-28
Persistent link: https://www.econbiz.de/10002856758
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Cross-function and same-function alliances : how does alliance structure affect the behavior of partnering firms?
Amaldoss, Wilfred; Staelin, Richard - In: Management science : journal of the Institute for … 56 (2010) 2, pp. 302-317
Persistent link: https://www.econbiz.de/10003954364
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An approach for developing an optimal discount pricing policy
Lal, Rajiv; Staelin, Richard - In: Management science : journal of the Institute for … 30 (1984) 12, pp. 1524-1539
Persistent link: https://www.econbiz.de/10003613257
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An industry equilibrium analysis of downstream vertical integration
MacGuire, Timothy W.; Staelin, Richard - In: Marketing science : the marketing journal of the … 27 (2008) 1, pp. 115-130
Persistent link: https://www.econbiz.de/10003709031
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Judgment based marketing decision models: an experimental investigation of the decision calculus approach
Chakravarti, Dipankar; Mitchell, Andrew; Staelin, Richard - In: Management science : journal of the Institute for … 25 (1979) 3, pp. 251-263
Persistent link: https://www.econbiz.de/10003512590
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General alliance experience, uncertainty, and marketing alliance governance mode choice
Li, Ning; Boulding, William; Staelin, Richard - In: Journal of the Academy of Marketing Science 38 (2010) 2, pp. 141-158
Persistent link: https://www.econbiz.de/10003980414
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Optimal market intelligence strategy when management attention is scarce
Christen, Markus; Boulding, William; Staelin, Richard - In: Management science : journal of the Institute for … 55 (2009) 4, pp. 526-538
Persistent link: https://www.econbiz.de/10003859203
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Commentaries and rejoinder to "Measuring the impact of negative demand shocks on car dealer networks" by Paulo Albuquerque and Bart J. Bronnenberg
Hanssens, Dominique M.; Purohit, Devavrat; Staelin, Richard - In: Marketing science : the marketing journal of the … 31 (2012) 1, pp. 24-35
Persistent link: https://www.econbiz.de/10009511631
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Revisiting the workshop on quantitative marketing and structural econometrics
Gordon, Brett R.; Thomadsen, Raphael; Bradlow, Eric T.; … - In: Marketing science : the marketing journal of the … 30 (2011) 6, pp. 945-949
Persistent link: https://www.econbiz.de/10009427842