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Qualitative consumer and marketing research : the Asian perspectives and practices
Krittinee Nuttavuthisit - 2019
Persistent link: https://www.econbiz.de/10011983966
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Consumer creations of product meaning in the context of African-style clothing
DeBerry-Spence, Benét - In: Journal of the Academy of Marketing Science 36 (2008) 3, pp. 395-408
Persistent link: https://www.econbiz.de/10003758836
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If you can’t beat them, let them join : the development of strategies to foster consumers’ co-creative practices
Nuttavuthisit, Krittinee - In: Business horizons 53 (2010) 3, pp. 315-324
Persistent link: https://www.econbiz.de/10003981067
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Consumption and marketing : the Asian perspectives and practices
Nuttavuthisit, Krittinee - 2011
Persistent link: https://www.econbiz.de/10009622661
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How consumers as aesthetic subjects co-create the aesthetic experience of the retail environment
Nuttavuthisit, Krittinee - In: Journal of retailing and consumer services 21 (2014) 4, pp. 432-437
Persistent link: https://www.econbiz.de/10010388559
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Developing-economy preferences for imported organic food products
Krittinee Nuttavuthisit; Thøgersen, John - In: Journal of international consumer marketing 31 (2019) 3, pp. 225-249
Persistent link: https://www.econbiz.de/10012200730
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Beyond skin-deep : triple roles of salesperson attractiveness and consumer bargaining styles
Apiradee Wongkitrungrueng; Krittinee Nuttavuthisit; … - In: Journal of global scholars of marketing science : … 34 (2024) 2, pp. 283-304
Persistent link: https://www.econbiz.de/10014511632
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Going from attitude to action : analyzing how the orientations of sustainable food businesses influence their business strategies
Jusuf, Katherine; Krittinee Nuttavuthisit - In: Business strategy and the environment 32 (2023) 7, pp. 4371-4381
Persistent link: https://www.econbiz.de/10014441613
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Market development in the African context
DeBerry-Spence, Benét; Bonsu, Sammy K.; Srnould, Eric J. - In: Marketing management : a cultural perspective, (pp. 93-109). 2012
Persistent link: https://www.econbiz.de/10009507177
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Toward marketplace diversity : a multimeasure, multidimensional study of the Journal of Public Policy & Marketing
DeBerry-Spence, Benét; Ekpo, Akon Elizabeth; Adelakun, … - In: Journal of public policy & marketing : JPP & M ; an … 32 (2013), pp. 6-15
Persistent link: https://www.econbiz.de/10009774998