//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Student Complaint Behavior Bas...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
China
13
Consumer behaviour
12
Konsumentenverhalten
12
Lieferantenmanagement
12
Supplier relationship management
12
Confidence
8
Vertrauen
8
Brand management
5
Markenführung
5
USA
5
United States
5
Brand image
4
Emerging economies
4
Firm performance
4
Institutional economics
4
Institutionenökonomik
4
Legitimacy
4
Lieferkette
4
Markenimage
4
Schwellenländer
4
Strategic management
4
Strategisches Management
4
Supply chain
4
Trust
4
Unternehmenserfolg
4
Advertising effects
3
Beziehungsmarketing
3
Contract
3
Distribution channel
3
Innovation
3
International marketing
3
Internationales Marketing
3
Legitimität
3
Marketing management
3
Marketingmanagement
3
Relationship marketing
3
Social network
3
Soziales Netzwerk
3
Vertrag
3
Vertriebsweg
3
more ...
less ...
Online availability
All
Undetermined
14
Free
1
Type of publication
All
Article
45
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
41
Aufsatz in Zeitschrift
41
Aufsatz im Buch
5
Book section
5
Collection of articles of several authors
3
Sammelwerk
3
Language
All
English
47
Author
All
Su, Chenting
32
Bao, Yeqing
16
Yang, Zhilin
7
Zhou, Kevin Zheng
7
Zhou, Nan
7
Sheng, Shibin
5
Bao, Yongchuan
4
Zhang, Qiyuan
4
Dou, Wenyu
3
Li, Julie Juan
3
Li, Yuan
3
Zheng, Xu
3
Zhuang, Guijun
3
Landry, Timothy D.
2
Pang, Changwei
2
Shao, Alan T.
2
Shen, Lu
2
Shou, Zhigang
2
Simpson, James T.
2
Viswanathan, S.
2
Yeung, Andy
2
Yi, Xiang
2
Zeng, Fue
2
Zhang, Shi
2
Bang, Nguyen
1
Brouthers, Lance Eliot
1
Cao, Wenli
1
Chen, Anran
1
Cui, Nan
1
Dong, Maggie Chuoyan
1
Dong, Xiaosong
1
Fam, Kim Shyan
1
Fern, Edward F.
1
Fong, Eric
1
Guo, Rui
1
He, Hao
1
Ji, Li Jenny
1
Jiang, Lan
1
Jing, Fengjie
1
Ke, Dan
1
more ...
less ...
Published in...
All
Journal of business research : JBR
9
Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of operations management
3
Journal of business ethics : JOBE
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of the Academy of Marketing Science
2
Brand management in emerging markets : theories and practice
1
Cracking the code : leveraging consumer psychology to drive profitability
1
Electronic commerce research
1
Handbook of contemporary marketing in China : theories and practices
1
Handbook of research in international marketing
1
International business review : the official journal of the European International Business Academy
1
International journal of emerging markets
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of advertising research
1
Journal of consumer behaviour : an international research review
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of management : JOM
1
Journal of marketing
1
Journal of retailing
1
Journal of retailing and consumer services
1
Journal of strategic marketing
1
Management information systems : mis quarterly
1
New world marketing
1
Strategic management journal
1
The journal of consumer marketing
1
The service industries journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
OLC EcoSci
38
RePEc
13
Other ZBW resources
4
BASE
2
Showing
1
-
10
of
47
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Cultural change and buyer behavior in China
Bao, Yeqing
;
Su, Chenting
;
Zhou, Kevin Zheng
- In:
Handbook of contemporary marketing in China : theories …
,
(pp. 173-184)
.
2011
Persistent link: https://www.econbiz.de/10008987119
Saved in:
2
Parental style and adolescent influence in family consumption decisions: an integrative approach
Bao, Yeqing
;
Fern, Edward F.
;
Sheng, Shibin
- In:
Journal of business research : JBR
60
(
2007
)
7
,
pp. 672-680
Persistent link: https://www.econbiz.de/10003484140
Saved in:
3
Client influence and advertising standardization : a survey of ad agencies
Waller, David
;
Shao, Alan T.
;
Bao, Yeqing
- In:
The service industries journal
30
(
2010
)
13/14
,
pp. 2151-2161
Persistent link: https://www.econbiz.de/10008809596
Saved in:
4
Creating new brand names : effects of relevance, connotation, and pronunciation
Bao, Yeqing
;
Shao, Alan T.
;
Rivers, Drew
- In:
Journal of advertising research
48
(
2008
)
1
,
pp. 148-162
Persistent link: https://www.econbiz.de/10003689053
Saved in:
5
Manufacturing and selling in China
White, George O.
;
Bao, Yeqing
;
Brouthers, Lance Eliot
-
2007
Persistent link: https://www.econbiz.de/10003537211
Saved in:
6
Product difficulty incongruity and consumer evaluations of brand extensions
Bao, Yeqing
;
Sheng, Shibin
;
Nkwocha, Innocent
- In:
Journal of retailing and consumer services
17
(
2010
)
5
,
pp. 340-348
Persistent link: https://www.econbiz.de/10008654248
Saved in:
7
Assessing quality perception of private labels : intransient cues and consumer characteristics
Bao, Yongchuan
;
Sheng, Shibin
;
Bao, Yeqing
;
Stewart, …
- In:
The journal of consumer marketing
28
(
2011
)
6
,
pp. 448-458
Persistent link: https://www.econbiz.de/10009407558
Saved in:
8
Are relational ties always good for knowledge acquisition? : buyer-supplier exchanges in China
Zhou, Kevin Zheng
;
Zhang, Qiyuan
;
Sheng, Shibin
;
Xie, En
; …
- In:
Journal of operations management
32
(
2014
)
3
,
pp. 88-98
Persistent link: https://www.econbiz.de/10010363994
Saved in:
9
Brand positioning through print advertising
Xu, JuanJuan
;
Bao, Yeqing
;
Landry, Timothy D.
- In:
Brand management in emerging markets : theories and practice
,
(pp. 155-164)
.
2014
Persistent link: https://www.econbiz.de/10010417735
Saved in:
10
Promoting products from developing countries : roles of brand name and spokesperson
Bao, Yeqing
;
Zhang, Shi
;
Simpson, James T.
- In:
Handbook of research in international marketing
,
(pp. 48-67)
.
2011
Persistent link: https://www.econbiz.de/10009384957
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->