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Industrial marketing management : the international journal for industrial and high-tech firms
613
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Journal of business-to-business marketing
129
Journal of business research : JBR
100
SpringerLink / Bücher
89
Handbook of business-to-business marketing
35
Springer eBook Collection
35
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B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
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Harvard-Business-Manager : das Wissen der Besten
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
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Marketing intelligence & planning
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Harvard business review : HBR
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Innovation in pricing : contemporary theories and best practices
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Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
15
Business-to-Business-Marketing
14
European journal of marketing : EJM
14
Europäische Hochschulschriften / 5
14
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
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Gabler Edition Wissenschaft / Business-to-Business-Marketing
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Journal of customer behaviour
13
Journal of personal selling & sales management : JPSSM
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essentials
13
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
12
Journal of business market management : JBM
12
Journal of strategic marketing
12
Journal of marketing management : MM
11
Journal of marketing theory and practice
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Psychology & marketing
10
The service industries journal
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B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten
9
Brand the Future : systematische Markenentwicklung im B2B
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ECONIS (ZBW)
USB Cologne (EcoSocSci)
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BASE
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RePEc
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EconStor
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1
The strategic impact of references in business markets
Godes, David
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
2
,
pp. 257-276
Persistent link: https://www.econbiz.de/10009548698
Saved in:
2
The value creation scale of supplier-distibutor relationship in international markets
Lai, Chi-Shiun
;
Chan, Delphine Ya-Chu
;
Yang, Chin-Fang
; …
- In:
The journal of business & industrial marketing
30
(
2015
)
2
,
pp. 171-181
Persistent link: https://www.econbiz.de/10010532063
Saved in:
3
Constructing business-to-business marketing models that overcome the limitations in variable-based and case-based research paradigms
Woodside, Arch G.
- In:
Journal of business-to-business marketing
22
(
2015
)
1/2
,
pp. 95-110
Persistent link: https://www.econbiz.de/10011304033
Saved in:
4
JBBM at 21 : variety of theories, methods, and countries while giving further voice to emerging markets within Africa
Iacobucci, Dawn
;
Onyemah, Vincent
- In:
Journal of business-to-business marketing
22
(
2015
)
1/2
,
pp. 73-85
Persistent link: https://www.econbiz.de/10011304036
Saved in:
5
JBBM at 21 with a tribute to David T. Wilson : founding editor of the Journal of Business-to-Business Marketing
Busch, Paul S.
- In:
Journal of business-to-business marketing
22
(
2015
)
1/2
,
pp. 59-66
Persistent link: https://www.econbiz.de/10011304040
Saved in:
6
Relatinship investment and reciprocity : an empirical investigation
Yu, Yu
- In:
The journal of business & industrial marketing
30
(
2015
)
5
,
pp. 637-647
Persistent link: https://www.econbiz.de/10011341889
Saved in:
7
Actors' heterogeneity and the context of interaction in affecting innovation networks
Corsaro, Daniela
;
Cantù, Chiara
- In:
The journal of business & industrial marketing
30
(
2015
)
3/4
,
pp. 246-258
Persistent link: https://www.econbiz.de/10011342370
Saved in:
8
Science mapping in industrial marketing
Vieira, Francisco
;
Brito, Carlos Henrique Figueiredo e …
- In:
The journal of business & industrial marketing
30
(
2015
)
1
,
pp. 105-115
Persistent link: https://www.econbiz.de/10010526565
Saved in:
9
Cross-selling performance in complex selling contexts : an examination of supervisory- and compensation-based controls
Schmitz, Christian
;
Lee, You-Cheong
;
Lilien, Gary L.
- In:
Journal of marketing
78
(
2014
)
3
,
pp. 1-19
Persistent link: https://www.econbiz.de/10010360457
Saved in:
10
Purchasing managers' perceived bias in supplier-selected referrals
Hada, Mahima
;
Grewal, Rajdeep
;
Lilien, Gary L.
- In:
The journal of supply chain management : a global …
49
(
2013
)
4
,
pp. 81-95
Persistent link: https://www.econbiz.de/10010228969
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