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Consumer minimalism for sustainability : exploring the determinants of rental consumption intention
Shukla, Yupal
;
Mishra, Sita
;
Chatterjee, Ravi
;
Arora, Vibha
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 514-529
Persistent link: https://www.econbiz.de/10014507321
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2
Investigating the impact of consumers' patriotism and ethnocentrism on purchase intention : moderating role of consumer guilt and animosity
Mishra, Sita
;
Shukla, Yupal
;
Malhotra, Gunjan
;
Arora, Vibha
- In:
International business review : the official journal of …
32
(
2023
)
4
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014373664
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3
Routeing the commodities of the Empire through Sikkim (1817 - 1906)
Arora, Vibha
- In:
Global histories, imperial commodities, local interactions
,
(pp. 15-37)
.
2013
Persistent link: https://www.econbiz.de/10009784151
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4
Omnichannel retailing : does it empower consumers and influence patronage?
Mishra, Sita
;
Malhotra, Gunjan
;
Arora, Vibha
; …
- In:
International journal of retail and distribution management
50
(
2022
)
2
,
pp. 229-250
Persistent link: https://www.econbiz.de/10013397937
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5
Do destination identity, memorable experiences and perceived risks matter to revisit a destination in the age of global pandemic?
Mishra, Sita
;
Malhotra, Gunjan
;
Arora, Vibha
;
Tiwari, …
- In:
Paradigm : the journal of Institute of Management Technology
26
(
2022
)
2
,
pp. 119-137
Persistent link: https://www.econbiz.de/10013482242
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6
Masstige consumption, brand happiness, and brand advocacy : a service perspective
Purohit, Sonal
;
Arora, Vibha
;
Radia, Karan Nilesh
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014465451
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7
Enhancing frontline employee support during a product-harm crisis : evidence and strategic managerial implications for firms
Pangarkar, Aniruddha
;
Fleischman, Gary M.
;
Iacobucci, Dawn
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209667
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8
Minimalism in consumption : a typology and brand engagement strategies
Pangarkar, Aniruddha
;
Shukla, Paurav
;
Taylor, Charles …
- In:
Journal of business research : JBR
127
(
2021
),
pp. 167-178
Persistent link: https://www.econbiz.de/10012494363
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9
Drivers of eWOM engagement on social media for luxury consumers : analysis, implications, and future research directions
Pangarkar, Aniruddha
;
Patel, Jayesh
;
Kumar, Sampath K.
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014364048
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10
Cognitive and affective determinants of behavioral loyalty among email service providers : theoretical evidence, findings, and implications
Ranganathan, Sampathkumar
;
Pangarkar, Aniruddha
- In:
Journal of business and economic perspectives
49
(
2023
)
2
,
pp. 83-111
Persistent link: https://www.econbiz.de/10014301578
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