Narrow search
Showing 81 - 90 of 146
Cover Image
Enhancing long-term grape grower/winery relationships in the Australian wine industry
Somogyi, Simon; Gyau, Amos; Li, Elton; Bruwer, Johan - In: International journal of wine business research : IJWBR 22 (2010) 1, pp. 26-41
Persistent link: https://www.econbiz.de/10003977114
Cover Image
Winery visitation sets : intra-regional spatial movements of wine tourists in branded regions
Alant, Karin; Bruwer, Johan - In: International journal of wine business research : IJWBR 22 (2010) 2, pp. 191-210
Persistent link: https://www.econbiz.de/10003993858
Cover Image
Region of origin as choice factor : wine knowledge and wine tourism involvement influence
Famularo, Biagio; Bruwer, Johan; Li, Elton - In: International journal of wine business research : IJWBR 22 (2010) 4, pp. 362-385
Persistent link: https://www.econbiz.de/10008778599
Cover Image
Place-based marketing and regional branding strategy perspectives in the California wine industry
Bruwer, Johan; Johnson, Ray - In: The journal of consumer marketing 27 (2010) 1, pp. 5-16
Persistent link: https://www.econbiz.de/10003942057
Cover Image
The BYOB of wine phenomenon of consumers in the Australian licensed on-premise foodservice sector
Bruwer, Johan; Nam, Kyung-hwa - In: International journal of hospitality management 29 (2010) 1, pp. 83-91
Persistent link: https://www.econbiz.de/10003964088
Cover Image
Consumer behaviour and sensory preference differences : implications for wine product marketing
Bruwer, Johan; Saliba, Anthony; Miller, Bernadette - In: The journal of consumer marketing 28 (2011) 1, pp. 5-18
Persistent link: https://www.econbiz.de/10009009749
Cover Image
Wine product involvement and consumers' BYOB behaviour in the South Australian on-premise market
Bruwer, Johan; Huang, Jieshan - In: Asia Pacific journal of marketing and logistics 24 (2012) 3, pp. 461-481
Persistent link: https://www.econbiz.de/10009577070
Cover Image
The underlying motivations of Chinese wine consumer behaviour
Somogyi, Simon; Li, Elton; Johnson, Trent; Bruwer, Johan; … - In: Asia Pacific journal of marketing and logistics 23 (2011) 4, pp. 473-485
Persistent link: https://www.econbiz.de/10009382070
Cover Image
Consumption dynamics and demographics of Canadian wine consumers : retailing insights from the tasting room channel
Bruwer, Johan; Lesschaeve, Isabelle; Campbell, Benjamin L. - In: Journal of retailing and consumer services 19 (2012) 1, pp. 45-58
Persistent link: https://www.econbiz.de/10009507904
Cover Image
Country-of-origin (COO) brand preferences and associated knowledge levels of Japanese wine consumers
Bruwer, Johan; Buller, Courtney - In: The journal of product & brand management 21 (2012) 5, pp. 307-316
Persistent link: https://www.econbiz.de/10009625090