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Washburn, Judith H.
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Journal of business research : JBR
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Antecedents to client satisfaction in business services - Service firms must set high standards for their performance in satisfying clients
Nowak, Linda I.
;
Washburn, Judith H.
- In:
The journal of services marketing
12
(
1998
)
6
,
pp. 441-452
Persistent link: https://www.econbiz.de/10007348861
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2
Relationships Between Businesses and Marketing Research Firms: Impact of Partnering on Performance
Nowak, Linda I.
;
Boughton, Paul D.
;
Pereira, Arun J.A.
- In:
Industrial marketing management : the international …
26
(
1997
)
6
,
pp. 487-496
Persistent link: https://www.econbiz.de/10006311705
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3
Differentiating your e-business with cause marketing
Nowak, Linda I.
;
Newton, Sandra K.
;
Thompson, Karen J.
- In:
Journal of internet commerce
3
(
2004
)
3
,
pp. 15-39
Persistent link: https://www.econbiz.de/10008117142
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4
A Collaborative Effort at Marketing the University: Detailing a Student-Centered Approach
Washburn, Judith H.
;
Petroshius, Susan M.
- In:
Journal of education for business
80
(
2004
)
1
,
pp. 35-40
Persistent link: https://www.econbiz.de/10006417498
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5
Brand alliance and customer-based brand-equity effects
Washburn, Judith H.
;
Till, Brian D.
;
Priluck, Randi
- In:
Psychology & marketing
21
(
2004
)
7
,
pp. 487-508
Persistent link: https://www.econbiz.de/10006963917
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6
Service value revisited: Specifying a higher-order, formative measure
Ruiz, David Martín
;
Gremler, Dwayne D.
;
Washburn, Judith H.
- In:
Journal of business research : JBR
61
(
2008
)
12
,
pp. 1278-1292
Persistent link: https://www.econbiz.de/10008880223
Saved in:
7
Service value revisited: Specifying a higher-order, formative measure
Ruiz, David Martín
;
Gremler, Dwayne D.
;
Washburn, Judith H.
- In:
Journal of business research : JBR
61
(
2008
)
12
,
pp. 1278-1291
Persistent link: https://www.econbiz.de/10008137857
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