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Corporate re-branding: is cult...
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Wilson, Alan
26
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14
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11
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2
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International journal of market research : JMRS ; the journal of the Market Research Society
4
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3
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3
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3
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International marketing review
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OLC EcoSci
ECONIS (ZBW)
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RePEc
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USB Cologne (EcoSocSci)
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Corporate re-branding: is cultural alignment the weakest link?
Gotsi, Manto
;
Andriopoulos, Constantine
;
Wilson, Alan
- In:
Management decision : MD
46
(
2008
)
1
,
pp. 46-57
Persistent link: https://www.econbiz.de/10007979201
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2
Assessing Job Candidates' Creativity: Propositions and Future Research Directions
Malakate, Anna
;
Andriopoulos, Constantine
;
Gotsi, Manto
- In:
Creativity and innovation management
16
(
2007
)
3
,
pp. 307-316
Persistent link: https://www.econbiz.de/10007764253
Saved in:
3
Shaping the research agenda for corporate branding: avenues for future research
Melewar, T.C.
;
Gotsi, Manto
;
Andriopoulos, Constantine
- In:
European journal of marketing : EJM
46
(
2012
)
5
,
pp. 600-609
Persistent link: https://www.econbiz.de/10009974226
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4
Exploring the potential impact of colonialism on national patterns of entrepreneurial networking
Georgiou, Catherine
;
Dodd, Sarah Drakopoulou
; …
- In:
International small business journal
31
(
2013
)
2
,
pp. 217-224
Persistent link: https://www.econbiz.de/10010084667
Saved in:
5
Development - Lessons from a creative culture - How do you nurture creativity in an increasingly commoditized marketplace? And how do you "reward excellent failures" without going...
Andriopoulos, Constantine
;
Gotsi, Manto
- In:
Design management journal
13
(
2002
)
2
,
pp. 57-63
Persistent link: https://www.econbiz.de/10007167527
Saved in:
6
The Virtues of 'Blue Sky' Projects: How Lunar Design Taps into the Power of Imagination
Andriopoulos, Constantine
;
Gotsi, Manto
- In:
Creativity and innovation management
14
(
2005
)
3
,
pp. 316-324
Persistent link: https://www.econbiz.de/10007227260
Saved in:
7
Creativity and entrepreneurial intention in young people : empirical insights from business school students
Zampetakis, Leonidas A.
;
Gotsi, Manto
;
Andriopoulos, …
- In:
The international journal of entrepreneurship and innovation
12
(
2011
)
3
,
pp. 189-199
Persistent link: https://www.econbiz.de/10009851966
Saved in:
8
Conceptualising the influence of corporate image on country image
Lopez, Carmen
;
Gotsi, Manto
;
Andriopoulos, Constantine
- In:
European journal of marketing : EJM
45
(
2011
)
11
,
pp. 1601-1642
Persistent link: https://www.econbiz.de/10009797159
Saved in:
9
Building country image through corporate image: exploring the factors that influence the image transfer
Gotsi, Manto
;
Lopez, Carmen
;
Andriopoulos, Constantine
- In:
Journal of strategic marketing
19
(
2011
)
3
,
pp. 255-273
Persistent link: https://www.econbiz.de/10009165437
Saved in:
10
Corporate reputation : seeking a definition
Wilson, Alan M.
;
Gotsi, Manto
- In:
Corporate communications : an international journal
6
(
2001
)
1
,
pp. 24-30
Persistent link: https://www.econbiz.de/10008715327
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