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Venkat Ramaswamy : how value c...
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Ramaswamy, Venkatram
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Ramaswamy, Venkat
9
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Strategy & leadership : a publication of Strategic Leadership Forum
28
Planning review : a publ. of The Planning Forum, The International Society for Planning and Strategic Management
6
Journal of general management
5
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Journal of marketing research : JMR
3
Harvard business review : HBR
2
Marketing research : a magazine of management and applications
2
Production and inventory management journal : journal of the American Production and Inventory Control Society, Inc
2
Decision support systems : DSS ; the international journal
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Harvard-Business-Manager : das Wissen der Besten
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of services and operations management
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Journal of institutional and theoretical economics : JITE
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Journal of marketing
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Journal of marketing channels : ... distribution systems, strategy, and management
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MIT sloan management review
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Management learning : the journal for managerial and organizational learning
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Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Operations research, Management science : OR MS ; the international literature digest
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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Psychology & marketing
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Strategic finance : leadership strategies in accountants and financial professionals
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Co-creation of value : towards an expanded paradigm of value creation
Ramaswamy, Venkat
- In:
Marketing Review St. Gallen : die neue …
26
(
2009
)
6
,
pp. 11-17
Persistent link: https://www.econbiz.de/10009854016
Saved in:
2
Co-creating unique value with customers
Prahalad, C.K.
;
Ramaswamy, Venkat
- In:
Planning review : a publ. of The Planning Forum, The …
32
(
2004
)
3
,
pp. 4-9
Persistent link: https://www.econbiz.de/10006609937
Saved in:
3
Co-Creating Strategic Risk-Return Management
Frigo, Mark L.
;
Ramaswamy, Venkat
- In:
Strategic finance : leadership strategies in …
90
(
2009
)
11
,
pp. 24-33
Persistent link: https://www.econbiz.de/10008257017
Saved in:
4
Building the Co-Creative Enterprise By getting all their stakeholders — From employees to customers to suppliers — To participate in product and process design, a few pioneers are...
Ramaswamy, Venkat
;
Gouillart, Francis
- In:
Harvard business review : HBR
(
2010
),
pp. 100-110
Persistent link: https://www.econbiz.de/10008704465
Saved in:
5
Competing through co-creation: innovation at two companies
Ramaswamy, Venkat
- In:
Strategy & leadership : a publication of Strategic …
38
(
2010
)
2
,
pp. 22-30
Persistent link: https://www.econbiz.de/10008706897
Saved in:
6
Competing through co-creation: innovation at two companies
Ramaswamy, Venkat
- In:
Strategy & leadership : a publication of Strategic …
38
(
2010
)
2
,
pp. 22-30
Persistent link: https://www.econbiz.de/10008386152
Saved in:
7
Leading the transformation to co-creation of value
Ramaswamy, Venkat
- In:
Strategy & leadership : a publication of Strategic …
37
(
2009
)
2
,
pp. 32-37
Persistent link: https://www.econbiz.de/10008225665
Saved in:
8
Co-creating value through customers' experiences: the Nike case
Ramaswamy, Venkat
- In:
Strategy & leadership : a publication of Strategic …
36
(
2008
)
5
,
pp. 9-14
Persistent link: https://www.econbiz.de/10008099702
Saved in:
9
It's about human experiences… and beyond, to co-creation
Ramaswamy, Venkat
- In:
Industrial marketing management : the international …
40
(
2011
)
2
,
pp. 195-197
Persistent link: https://www.econbiz.de/10008846832
Saved in:
10
An empirical analysis of customer satisfaction for Intranet marketing systems
Krishnan, Mayuram S.
;
Ramaswamy, Venkatram
- In:
Decision support systems : DSS ; the international journal
24
(
1998
)
1
,
pp. 45-54
Persistent link: https://www.econbiz.de/10006197126
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