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OLC EcoSci
ECONIS (ZBW)
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1
How do corporate reputation and customer satisfaction impact customer defection? A study of private energy customers in Germany
Walsh, Gianfranco
;
Dinnie, Keith
;
Wiedmann, Klaus-Peter
- In:
The journal of services marketing
20
(
2006
)
6-7
,
pp. 412-421
Persistent link: https://www.econbiz.de/10007378834
Saved in:
2
How do corporate reputation and customer satisfaction impact customer defection? A study of private energy customers in Germany
Walsh, Gianfranco
;
Dinnie, Keith
;
Wiedmann, Klaus-Peter
- In:
The journal of services marketing
20
(
2006
)
6
,
pp. 412
Persistent link: https://www.econbiz.de/10007295688
Saved in:
3
Merger Madness: The Final Coup de Grace
Balmer, John M.T.
;
Dinnie, Keith
- In:
Journal of general management
24
(
1999
)
4
,
pp. 53-70
Persistent link: https://www.econbiz.de/10006626964
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4
Assembly and component origin effects: an ASEAN consumer perspective
Seidenfuss, Kai-Uwe
;
Kathawala, Yunus
;
Dinnie, Keith
- In:
The journal of consumer marketing
27
(
2010
)
6
,
pp. 488-499
Persistent link: https://www.econbiz.de/10008705094
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5
Corporate identity and corporate communications : the antidote to merger madness
Balmer, John M. T.
;
Dinnie, Keith
- In:
Corporate communications : an international journal
4
(
1999
)
4
,
pp. 182-192
Persistent link: https://www.econbiz.de/10008715375
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6
Nation branding and integrated marketing communications: an ASEAN perspective
Dinnie, Keith
;
Melewar, T.C.
;
Seidenfuss, Kai-Uwe
; …
- In:
International marketing review
27
(
2010
)
4
,
pp. 388-404
Persistent link: https://www.econbiz.de/10008435065
Saved in:
7
Regional and country ethnocentrism: broadening ASEAN origin perspectives
Seidenfuss, Kai-Uwe
;
Kathawala, Yunus
;
Dinnie, Keith
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
2
,
pp. 298-320
Persistent link: https://www.econbiz.de/10010093184
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8
The Effects of Country of Origin on UK Consumers' Perceptions of Imported Wines
Felzensztein, Christian
;
Dinnie, Keith
- In:
Journal of food products marketing
11
(
2005
)
4
,
pp. 109
Persistent link: https://www.econbiz.de/10007146801
Saved in:
9
The five phases of SME brand-building
Centeno, Edgar
;
Hart, Susan
;
Dinnie, Keith
- In:
The journal of brand management : an international journal
20
(
2013
)
6
,
pp. 445-457
Persistent link: https://www.econbiz.de/10010122883
Saved in:
10
3: Japan's Nation Branding: A Stakeholder Approach
DINNIE, Keith
- In:
Japan spotlight : economy, culture & history
29
(
2010
)
4
,
pp. 35-38
Persistent link: https://www.econbiz.de/10008443776
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