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Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 1995 - 5. ed.
Persistent link: https://www.econbiz.de/10004255067
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Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 2004 - 8. ed., [internat. ed.]
Persistent link: https://www.econbiz.de/10004539406
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Marketing research : private and public sector decisions
Aaker, David A.; Day, George S. - 1980
Persistent link: https://www.econbiz.de/10004601582
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Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 1998 - 6. ed.
Persistent link: https://www.econbiz.de/10004377290
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Marketing research
Aaker, David A.; Day, George S. - 1983 - 2. ed.
Persistent link: https://www.econbiz.de/10004172403
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Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 2001 - 7. ed.
Persistent link: https://www.econbiz.de/10004731750
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Essentials of marketing research
Kumar, V.; Aaker, David A.; Day, George S. - 1999
Persistent link: https://www.econbiz.de/10004053202
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Marketing research
Aaker, David A.; Day, George S. - 1986 - 3. ed., 1. [Dr.]
Persistent link: https://www.econbiz.de/10004054041
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Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 2006 - 9. ed.
Persistent link: https://www.econbiz.de/10004881208
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Spanning silos : the new CMO imperative
Aaker, David A. - 2008
Persistent link: https://www.econbiz.de/10004922604