//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"usbk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Why marketing needs reform
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Exportmarketing
4
Export marketing
2
Internationales Marketing
2
Advertising
1
Antiamerikanismus
1
Japan
1
Lehrbuch
1
Management
1
Marketing
1
Strategische Planung
1
USA
1
United States
1
more ...
less ...
Type of publication
All
Book / Working Paper
6
Language
All
English
5
Undetermined
1
Author
All
Johansson, Johny K.
6
Eshghi, Abdolreza
1
Nonaka, Ikujirō
1
Source
All
USB Cologne (EcoSocSci)
ECONIS (ZBW)
32
OLC EcoSci
12
Other ZBW resources
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Global marketing : foreign entry, local marketing & global management
Johansson, Johny K.
-
2003
-
3. ed.
Persistent link: https://www.econbiz.de/10004735043
Saved in:
2
Global marketing : foreign entry, local marketing, & global management
Johansson, Johny K.
-
2006
-
4. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004826896
Saved in:
3
Global marketing : foreign entry, local marketing, & global management
Johansson, Johny K.
-
2009
-
5. ed.
Persistent link: https://www.econbiz.de/10004927604
Saved in:
4
In your face : how American marketing excess fuels Anti-Americanism
Johansson, Johny K.
-
2004
-
1. print.
Persistent link: https://www.econbiz.de/10004241290
Saved in:
5
Relentless : the Japanese way of marketing
Johansson, Johny K.
;
Nonaka, Ikujirō
-
1996
-
1. ed.
Persistent link: https://www.econbiz.de/10004313644
Saved in:
6
International marketing
Eshghi, Abdolreza
(
contributor
); …
-
2010
Persistent link: https://www.econbiz.de/10004953973
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->