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Measuring the effectiveness of image and linkage advertising : the nitty-gritty of maxi-marketing
Woodside, Arch G. - 1996
Persistent link: https://www.econbiz.de/10004323512
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Market driven thinking : achieving contextual intelligence
Woodside, Arch G. - 2005
Persistent link: https://www.econbiz.de/10004826716
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Case studies for industrial and business marketing
Woodside, Arch G. (contributor) - In: Advances in business marketing and purchasing 7 (1996)
Persistent link: https://www.econbiz.de/10004878065
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Creating and managing international joint ventures
Woodside, Arch G. (contributor) - 1996
Persistent link: https://www.econbiz.de/10004306076
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Consumer and industrial buying behavior
Woodside, Arch G. (contributor) - 1977
Persistent link: https://www.econbiz.de/10004138115
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MARKETING CHANNELS: SYSTEMS AND STRATEGIES / BY J. TAYLOR SIMS, J. ROBERT FOSTER, ARCH G. WOODSIDE
Sims, J. Taylor; Foster, John Robert; Woodside, Arch G. - 1977
Persistent link: https://www.econbiz.de/10004690179
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Cases in marketing channel strategy
Foster, John Robert; Woodside, Arch G.; Sims, John Taylor - 1977
Persistent link: https://www.econbiz.de/10004027498
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FOUNDATIONS OF MARKETING CHANNELS / ED.: ARCH G. WOODSIDE..
Woodside, Arch G. (contributor) - 1978
Persistent link: https://www.econbiz.de/10003999877
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Cross cultural consumer and business studies : [sel. from the Fifth Symposium on Cross-Cultural Consumer and Business Studies held in Hong Kong on December 11 - 13, 1995]
Woodside, Arch G. (contributor) - In: Journal of business research : JBR Vol. 42, nr. 2 : Special issue (1998)
Persistent link: https://www.econbiz.de/10004381139
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Managing product innovation
Woodside, Arch G. (contributor) - In: Advances in business marketing and purchasing 13 (2005)
Persistent link: https://www.econbiz.de/10004877641