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Investing and the irrational mind : rethink risk, outwit optimism, and seize opportunities others miss
Koppel, Robert - 2011
Persistent link: https://www.econbiz.de/10009284040
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Behaviorism: a conceptual reconstruction
Zuriff, Gerald E. - 1985
Persistent link: https://www.econbiz.de/10004767901
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The explanation of behaviour
Taylor, Charles - 1967 - 3. impr
Persistent link: https://www.econbiz.de/10004706860
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Handbook of applied behavior analysis : social and instructional processes
Catania, Anthony Charles (contributor) - 1978
Persistent link: https://www.econbiz.de/10004053043
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Psychologie der Marketingkommunikation
Peter, Urs - 1991
Persistent link: https://www.econbiz.de/10004102875
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Psychological principles of marketing and consumer behavior
Britt, Steuart Henderson - 1978
Persistent link: https://www.econbiz.de/10004005566
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Informationsverarbeitungsprozesse bei der Kaufentscheidung : ein gedächtnispsychologischer Ansatz
Grunert, Klaus G. - 1982
Persistent link: https://www.econbiz.de/10004019493
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Acknowledging consumption : a review of new studies
Miller, Daniel (contributor) - 1995
Persistent link: https://www.econbiz.de/10004300105
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Advertising exposure, memory, and choice
Mitchell, Andrew Alexander (contributor) - 1993
Persistent link: https://www.econbiz.de/10004162858
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Values, lifestyles, and psychographics
Kahle, Lynn R. (contributor) - 1997
Persistent link: https://www.econbiz.de/10004347392