Showing 1 - 10 of 22
Purpose – The purpose of this paper is to focus on the question of how well business school accreditation bodies manage their own brands. It does so by extending research on business school branding by Pitt et al. (2006) to explore how well business school accreditation organizations such as...
Persistent link: https://www.econbiz.de/10014947247
Persistent link: https://www.econbiz.de/10012188924
Purpose: The purpose of the current paper is to examine the relationship between storescape (retail's physical and social environment factors) and customer loyalty (CL) and how employee citizenship behaviour towards customer (ECB-C) facilitates this relationship. Design/methodology/approach:...
Persistent link: https://www.econbiz.de/10012539126
Purpose: The purpose of this study is to investigate the impact of physical and social retail store environment, referred to as “storescape”, retail store attachment and employee citizenship behaviour towards customers on customer citizenship behaviour. Design/methodology/approach: The...
Persistent link: https://www.econbiz.de/10012540348
Purpose – The purpose of this article was to explore why small wine producers in one of Australia’s premium wine regions engage in horizontal networking within both their sub-regions and at a state-wide level. The benefits of these formal network relationships are investigated from a...
Persistent link: https://www.econbiz.de/10014814335
Purpose – The purpose of this article is to determine the mix of qualitative and quantitative research published in major marketing journals. Design/methodology/approach – This study involved a content analysis of 1,195 articles published between 1993 and 2002 in three prominent marketing...
Persistent link: https://www.econbiz.de/10014722378
Purpose – The purpose of this paper is to consider the implications of the 2013 Association to Advance Collegiate Schools of Business (AACSB) Accreditation Standards for both business faculty and their deans who are responsible for implementing these changes. Design/methodology/approach –...
Persistent link: https://www.econbiz.de/10014878267
Persistent link: https://www.econbiz.de/10012189996
Purpose: This study aims to take a whole-of-chain perspective to explore how entrepreneurial orientation (EO) influences collaborative performance in agri-food value-chains through enhancing the acquisition of knowledge. Design/methodology/approach: Data were collected through a survey of 233...
Persistent link: https://www.econbiz.de/10012279889
Purpose: This study aims to explore if corporations that publicly disclose more information about their managerial values are also more organizationally authentic in enacting these values. Design/methodology/approach: A maturity model of managerial values is used that ordinally ranks a...
Persistent link: https://www.econbiz.de/10012638059